Studied by 0 people
position in mcu
17th
director
ryan coogler
release
february 2018
wakanda
fictional african kingdom
avoided european colonisation
achieved technological superiority through vibranium
t’challa actor
chadwick boseman
black panther first appearance
fantastic four #62 july 1966
producer + distributor
marvel studios + disney
marvel studios owner
walt disney company
performance
broke records for highest opening weekend in USA
grossed $1 billion + worldwide
one of only superhero films to be nominated for best picture
3 oscars
oscars
costume
production design
original soundtrack
historical context of africa
15th-20th century
european powers colonised african countries
resources + slave labour
africans branded as savages
culture branded as primitive
historical context of african americans
early 20th century
attempted to establish new black cultural identity
e.g., harlem renaissance
black panther party (october 1966-82)
black panther party
political activist group
established to provide armed monitoring of police behaviour
prevent police brutality
controversial
many killed or arrested by police
cultural context of genre
sci-fi blockbuster + superhero genres traditionally dominated by white male characters
90s actors broke ground e.g., will smith
recent films rarely featured black main roles
cultural context of marvel
last 15 years topped box office
regularly featured non-white sidekicks
mainly male leads
cultural context of black cinema
traditionally consisted of social realism e.g., spike lee
arthouse or prestige e.g., moonlight
blade is one of few black superhero films
cultural context of oscars
2016 #oscarssowhite trend
lack of diversity in films nominated
cultural context of media coverage
western news portrays africa as under-privileged, developing
focus on civil wars, famine + terrorism
victorian branding as the dark continent has not evolved
few feature films from africa reach western mainstream
films like blood diamond portray africa as dangerous/barbaric
afrofuturism
sci-fi future of africa where society or colonialism doesn’t limit them
emerged in 70s
recently mainstream
political contexts usa
obama was usa’s first african american president
created initatives that aided minority + women’s groups
universal healthcare, college funds
trump has vowed to reverse many of these
insulted african countries
refused to condemn racist attacks
#blacklivesmatter utilised social media awareness
when did marvel studios begin to produce films?
2000s
when did marvel sign a deal with netflix for shows e.g., daredevil?
2013
black panther marketing
360 degree consumer experience
cultural event - politicallu resonant
brand association - diverse audience
hasbro, lexus, interscope records
black panther trailers
shown between bna games
collaboration with lexus shown during superbowl
release politics
during black history month
crowd funding to buy under privileged children tickets
detailed interviews from crew about african culture
welcome to wakanda catwalk at NY fashion week
percentage of female ticket buyers
44%
what research did disney use to challenge conventional ideas about ethnic diversity?
nielsen
how many americans live in a multicultural household?
53%
how many americans indicated they were enthusiastic about encountering and experimenting with diverse cultures?
67%
recent diverse disney releases
moana
coco
encanto
what classifies film and video in uk?
bbfc
what can overrule bbfc?
local councils
what rating is black panther?
12a
why is it a 12a?
little romantic drama
no sex or nudity
fantastical combat hard to imitate
strong moral code to conflict
teaser trailer
released june 2017
on ABC
89 million views on YT in 24 hours
most tweeted about film of 2018
most tweeted film ever - 35 million
Note
Flashcard