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What are the two main sources of funding for businesses?
Equity and Debt
What are some sources of equity funding?
Friends and Family; Public Offerings; Private Placements; Venture Capital; Angel Investors
What are some sources of debt funding?
Loans; Leases; Mortgages; Overdraft; Trade Credit
What are two other sources of funding to note?
Grants and Bequests
What is accounting?
Gathering and sorting documents to record transactions
Who are the primary users of accounting information?
Government; Investors; Suppliers; Customers; Employees; Management; Auditors
How does the government use accounting information?
To collect taxes and estimate GDP
Why do investors use accounting information?
To decide on investment risks and amounts
How do suppliers utilize accounting information?
To assess creditworthiness for contracts
What do customers learn from accounting information?
About the business's reputation and reliability
How can employees use accounting information?
To negotiate salaries and assess job offers
What is the role of management in using accounting information?
To measure business performance
Why do auditors need accounting information?
To lend credibility to financial information
What are the steps in the accounting cycle?
Source Documents; Journals; Post to Ledgers; Prepare Unadjusted Trial Balance; Adjustments; Adjusted Trial Balance; Prepare Financial Statements; Closing Entries
What are source documents in accounting?
Invoices; Receipts; Bank Statements; Payroll Records; Purchase Orders
What is the purpose of journal entries in accounting?
To record transactions in chronological order
What is the purpose of posting to ledgers?
To maintain accurate account balances
What does extracting a trial balance ensure?
That total debits equal total credits
What financial statements are prepared in accounting?
Income Statement; Statement of Retained Earnings; Balance Sheet; Cash Flow Statement
What does the income statement show?
Revenues and expenses to determine net income
What is included in the statement of comprehensive income?
Sales, returns, and net sales
What is breakeven analysis?
The point where profit equals zero
How do you calculate breakeven in units?
Breakeven Units = Total Fixed Costs ÷ Contribution Margin per Unit
How do you calculate breakeven in dollars?
Breakeven Dollars = (Total Fixed Costs ÷ CM per Unit) × Selling Price per Unit
What is the importance of savings and investment options for entrepreneurs?
To ensure cash is actively working for them
What are some savings and investment options for businesses?
Stocks; Bonds; Fixed Deposits; Treasury Bills
What is market research?
Gathering and analyzing market information
What is the primary purpose of market research?
To provide insights for strategic decisions
What are the benefits of conducting market research?
Customer Understanding; Strategic Planning; Risk Reduction; Product Development; Competitive Advantage; Targeted Marketing; Resource Optimization; Business Growth
What are key elements of market research?
Product Characteristics; Market Analysis; Expected Sales Trends; Customer Analysis; Promotional Strategy; Nature and Level of Competition
What are product characteristics in market research?
Examination of product features and benefits
Why is market analysis important?
It identifies opportunities and potential threats
What does expected sales trends involve?
Making predictions about future sales
What is customer analysis in market research?
Understanding demographics and preferences
What is the promotional strategy in market research?
How the product will be promoted
Why is analyzing competition important?
It helps in effective product positioning
What is cost-benefit analysis in market research?
Evaluating costs against benefits of research
What are the stages in the market research process?
Aim/Problem; Research Objective; Research Design; Research Methods; Sampling; Data Collection; Data Analysis and Presentation; Reporting
What is the aim/problem phase in market research?
Defining the purpose of the study
What are research objectives?
Specific, measurable goals for the study
What is research design?
Overall plan for conducting the research
What are research methods?
Specific techniques used to collect data
What is sampling in research?
Selecting a subset of the population
What is data collection in market research?
Gathering data according to research methods
What is data analysis and presentation?
Processing and interpreting collected data
What is reporting in market research?
Presenting findings in a structured manner
What are the key tasks in administering surveys?
Surveys, interviews, and observations
Why is data integrity important in research?
It ensures reliability and accuracy of data
What is the definition of data analysis?
Processing, cleaning, and interpreting data
What are the key tasks in data analysis?
Using statistical tools and summarizing findings
Which software can be used for statistical analysis?
Excel, SPSS, or specialized tools
What does reporting involve in research?
Presenting findings in a structured manner
What are the key tasks in reporting research findings?
Organizing the report and ensuring clarity
What is the definition of the conclusion stage in research?
Synthesizing findings to draw conclusions
What are the key tasks in the conclusion stage?
Identifying patterns and formulating conclusions
What is a feasibility analysis?
Evaluation of a proposed business idea
What is the main purpose of a feasibility analysis?
To minimize risks in starting a venture
How does feasibility analysis help in decision-making?
Provides insights for resource allocation
What is one benefit of feasibility analysis?
Risk mitigation by identifying challenges
What does personality feasibility analyze?
SWOT of the entrepreneur or team
What is assessed in technical feasibility?
Technology requirements and skills
What does operational feasibility analyze?
Processes and resource availability
What is included in financial feasibility?
Startup costs and revenue projections
What is assessed in marketing feasibility?
Target market and market size
What does time feasibility evaluate?
Time to market and project timelines
What is analyzed in industry feasibility?
Competitive landscape and regulations
What does cultural feasibility assess?
Cultural sensitivity and social acceptance
What is the distinction between market research and feasibility analysis?
Feasibility analysis evaluates the whole business
What is the focus of market research?
Understanding market and customer behaviors
What is the objective of feasibility analysis?
Evaluate practicality of a business idea
What is a business plan?
Document summarizing operational and financial objectives
What is the primary purpose of a business plan?
To serve as a roadmap for the entrepreneur
How does a business plan help in decision-making?
By analyzing various aspects of the business
Why is the executive summary important?
It prepares readers for the upcoming content
What should be included in the business description?
Name, location, and nature of the business
When should the executive summary be written?
After completing other sections of the plan
What does the management section address?
Qualifications and responsibilities of the team
What does the operational plan detail?
Process of delivering products or services
What is included in the financial plan?
Revenue forecasts and cash flow projections
What is assessed in competitor analysis?
Competitor strengths and weaknesses
What is the definition of a business model?
How an organization creates and captures value
What is a key component of a business model?
Value proposition and income generation
What is included in the operations component of a business model?
Internal sources of competitive advantage
What does the value proposition examine?
How the organization creates value for customers
What should be considered in income generation?
Operating leverage and pricing strategies
How can a business differentiate its products?
Through operational excellence and product quality
What is a growth model in a business context?
Strategy for long-term business growth
What does the business model canvas represent?
Pictorial representation of the business model
What are the key elements of a feasibility analysis?
Personality; Technical; Operational; Financial; Marketing; Time; Industry; Cultural feasibility
What are the differences between market research and feasibility analysis?
Market research focuses on customer behaviors; Feasibility analysis assesses overall business viability; Market research guides marketing strategies; Feasibility analysis evaluates resource requirements and risks
What are the key elements of a business plan?
Executive summary; Business description; Management; Marketing analysis; Operational plan; Financial plan; Competitor analysis; Bibliography and appendices