Psych Ch.14

social psychology

Social psychology

Individual/groups influence individual’s behavior

Attitudes

Emotional/cognitive evaluations abt people/places/objects/ideas

3 kinds of attitudes

Affective/behavioral/cognitive

Attitude influence is strongest when attitude is

Public/specific/stable/accessible

How can you change attitude

Through persuasion

Peripheral route of persuasion

Cognitive Dissonance theory

beliefs/behaviors NOT in harmony → change that

Confederate

Pretends to participate/actually working with researchers

Central route of persuasion

A prejudice can be both positive AND negative

TRUE

In group

Group you most identify with

Out group

Group you least identify with

Personal Attribution

Situational Attribution

Fundamental Attribution Error

Correspondence bias

Self-serving bias

Social norms

Implicit social norms

Explicit social norms

Social roles

Informational influence

Normative influence

Diffusion of responsibility

Bystander effect

Control conditions

no influence