Added Bonus of Magazine Terminology - English

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25 Terms

1
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framing

 When the image is put in a frame/or there is a frame

-             Isolates, emphasis, mood of constraint and being trapped.

2
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repeated design elements

colours, shapes, texts – visual motifs/patterns

-             Emphasis and intensity.

3
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scale and proportion

The size and comparison of size within different elements.

-             Creates new perspectives and add intensity. 

-             Creates balance

4
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red

 Anger, power, passion, urgency, love

5
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blue

envy, calmness, vulnerability, sadness and trust

6
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yellow

happiness, playfulness, joy

7
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purple

royalty, femininity, evil

8
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green

nature, freedom, whether something is right, freshness, growth

9
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complementary colours

Opposite on the colour wheel – they work well together

-             Their contrast can be eye catching and intense to emphasize something important. They can guide the readers view.

 

10
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achromatic

No colour – Black and White

11
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monochromatic

 One colour – Different shades

12
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chromatic

Gradient of one colour

13
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cool colours

Blue, green, purple -  calm, collectiveness, curiosity, balance and natural. 

 

14
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warm colors

Red, orange, yellow – High emotion, passion, intense and power

15
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pastel colours

Muted tone, soft calm and can direct focus to one thing which can could be textual 

16
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saturated

intense, bright, and brighter focus. 

17
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natural light

Natural/classic and relatable – links to freedom

 

18
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articificial

Modern, serious and intentional 

19
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typography icnludes

Includes, colour, font, alignment, spacing and location of different elements. 

 

20
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titles, subtitles, alignment and composition spacing:

   How elements are positioned for formality, structure, organisation and it can create hierarchy and balance. 

-             It can be intimidating, playful and formal 

21
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masthead

 title of the publication

22
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coverline

The cover line is usually distributed around the main subject of the magazine. - the  cover line attracts attention and gives context to the magazine.

23
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skyline

The skyline helps give context about the man topic of the magazine through a short sentence.

24
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selling line

 The selling line is a short description of the titles main marketing point.

25
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main coverline

 Credit for the model used in the image.