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Biological Perspective
How hormones, drugs, neurotransmitters and brain structures influence the body and behavior
Evolutionary Perspective
How the natural selection of traits promotes the perpetuations of ones genes
Humanistic Perspective
Self actualization and humans reaching full potential
Behavioral Perspective
How we learn through observable responses and consequences; states that learning is automatic and thoughtless
Cognitive Perspective
Behavior is influenced by how a person thiks and remembers
Social-Cultural Perspective
How behavior and thinking vary across situatinos and cultures
Biopsychosocial Perspective
Human thinking and behavior results from combinations of biological, psychological, and social factors.
Experimental design
Design that can isolate and discover cause and effect relationships
Non-experimental design
Design that cannot isolate variables and identify cause-and-effect relationship; descriptive research
Independent Variable
Variable controlled by the experimenter
Dependent variable
Variable affected by the IV
Confounding variable/Third-variable problem
A 3rd, unaccounted for factor that affects both variable (Ex: In the event of homocide rates increasing along ice cream sales, the confounding variable is the weather)
Random Assignment
Assigning participants to experimental and control groups by chance
Population
The complete group of individuals with specified characteristisc that a researcher wants to generalize their findings to.
Sample
A smaller group of individuals selected from a larger target population
Random sampling
Randomly picking people for the study from the population you identified.
Representative sample
A subset of a population that accurately reflects the characteristics of that population
Convenience sample
A non-random sampling method that selects participants for their immediate availability and ease of access.
Sampling bias
A flawed sampling process that produced an underepresentative sample
Generalizability
The ability to apply the results of a study to a large population
Experimental group
Group in an experiment that recieves independent variable
Control group
Group in an experiment that does NOT recieves independent variable
Placebo group
Group that receives something that appears to the participants as the independent variable, but does not produce any intended effect.
Placebo effect
Phenomenon where participant experiences a change in their condition from an expectation of a treatment’s efficacy despite lack of therapeutic value in the treatment.
Single-blind procedure
Only research participants don’t know if they are in control or experimental group.
Double-blind procedure
Neither subject nor the experimenter knows who is in control of experiemental group
Experimenter bias
Observer/expermenter’s expextatinos might influence their descriptions and interpretations
Case study
Focuses on one individual or small group with a rare/unusual experience or condition
Correlation
DOES NOT EQUAL CAUSATION
Positive correlation
Direct relationship
Negative correlation
Inverse relationship
Illusory correlation
Tendency to perceive random coincidence as correlation (Ex: wearing a lucky t-shirt and doing well on a test.)
Directionality problem
When it’s not possible to determine which variable is influencing the change in theother (Ex: People who sleep more are happier vs people who are happier sleep more)
Scatterplot
A graphical relationship between 2 variables
Correlation coefficient
A measure of the relationship between 2 variables
r = +1.00
Perfect positive correlation
r = 0.00
No correlation
r = -1.00
Perfect negative correlation
Quantitative measures
Methods that rely on numerical data (Likert scale)
Qualitative measures
Methods that rely on in-depth, narritive data that are not translateable into numbers (e.g. structured interviews)
Surveys
Data collection tool that gathers self-reported attitudes, opinions, and behaviors of people through interviews of questionarres
Framing
Wording; the way we present information or “frame” a question, can influence how a person precieves and reacts to it
Social desirability bias
People present themselves in a socially favorable light
Self-report bias
People report their behavior innaccurately or selectively reveal or supress information (Ex: social desireability bias)
Meta-analysis
Statistical tool that combines data from multiple studies to reach a single conclusion on a recific research topic; Helps make sense of conflicting or inconclusive studies
Naturalistic observation
Type of descriptive reserach; Observing and recording behavior of subjects in their natural habitats without interacting
Hypothesis
An idea or explanation that can be tested through experimentation
Falsifiability
Can be disproven through an empirical test
Operational definition
Helps researchers clearly state and measure what they’re studying and their dependent variable
Replication
The process of repeating a study to see if the same results are obtained
Peer review
Experts within a field evaluating your research
Ethical guidelines
Codes and principals that define morally right and wrong conduct in research
Institutional review board
Ethics committee in universities and hospitals where research is conducted that reviews proposed research and approves/disproves proposals.
Informed consent
Participants knowing that they are involved in research, what the research is about, and giving their consent.
Informed assent
A minor’s consent to participate in a slimical trial + permission from a parent
Protection from harm (nonmaleficence)
Protecting the participants from harm, both physical and emotional
Confidentiality of participants
Paricipant’s privacy protected and no ability to match person to responses
Minimal deception
Full debriefing at the end of experiment, deception only allowed if impossible without, wil not cause trauma, and can’t invalidate informed consent
Confederates
People who secretly work with the researcher, act as a participant but role is to manipulate the situation
Debriefing
At the end of the study participants are told the purpose of the study, the real purpose, and the contact info of the researcher
Central tendency
Numbers that tell you a typical number in a dataset; Mean, median, mode
Measures of variation
Range and interpretation of standard deviation
Normal curve
Symmetrical, bell-shaped graph ; 68-95-99.7 rule
Positive skew
More data values fall to the left side, so there’s a tail on the right
Negative Skew
Distribution where more data values fall to the right side, so ther’s a tail on the left.
Bimodal distribution
Frequency distributino with two distinct peaks, indicating, two different groups of participants
Regression toward the mean
The tendency for extreme or unusual scores (or events) to fall back toward the average preformance just by chance
Statistical significance
How likely results are due to chance or due to the experimental treatment; p-value (significance = p-value of 0.05 or less)
Effect size
Calculates the magnitude of the experimental effect
Confirmation bias
The tendency to seek out and prefer info that supports our preexisting beliefs
Hindsight bias
After learning the outsome of an event, many people belive they could have predicted that very outcome
Overconfidence
Thinking we know more than we actually know