What is the daily mirrors political context?
The edition deals with the scandal surrounding the larty allegations help by the conservative party, after they announced lock down for the rest of the uk. An inquiry was carried out by senior civil servant, Sue Gray. The scandal surrounding these allegations was nicknamed "partygate" in reference to the early 70s "watergate"
What's the social and cultural context of the issue of the daily mirrors?
The daily mirror targets a lower middle class/ working class audience through the values, selection of stories used and representations of different groups. The choices in stories creates an "us vs them" narrative allying themselves with the British public. The papers plug reflects its cultural context featuring the platinum jubilee. What is the threshold?
What is unexpectedness?
An eve g that is a shock or out of the ordinary
How does galtung and ruge describe negativity
Bad news is more interesting, 'if it bleeds it leads'
What is described by 'elite persons/places'
Stories about important people and powerful nations
What is meant by unambiguous?
Stories that are easy to understand and for papers to report on
What is personalisation?
Stories that include human interest
How does proximity help newspapers?
Stories that are closer to home are more likely to be included and sell well
What is continuity/ currency for newspapers?
Stores that are already in the news continue to run and are updated
What is ethnocentricity?( ethnocentric)
Stuart Hall refers to this as 'the application of the Norms of one's own culture to that of others' . Hall suggests that ethnocentrism is an example of the way which stereotypes reinforce the power of certain groups over others. This links to the news value of proximity. Tabloid and local papers tend to be more ethnocentric than quality, broadhsheets
What is the gatekeeper?
A person or organisation involved in filtering media content in some way. For example, in the newspaper industry, editors generally perform this gatekeeping function as they determine what stories make it onto the paper. What is the masthead of a paper?
What is the plug/pluff?
Runs across the front page and advertises what else is in the paper, normally focuses on lighter aspects and aims to broaden the target audience.
What is the strap line?
Usually placed above or below the main headline, provides more information or anchors the meaning
What is the headline?
Larger font then the rest of the front page and aims to draw in an audience. Tabloids use colloquialism and puns where as more serious ones use more detail
What is a broadsheet?
A quality paper, high register language, complex analysis of news, politics, economics and world events. Examples of this would be the daily telegraph, the guardian and the times
What is a middle market tabloid?
Slightly less complex, but still high language register. Examples are the daily mail and the daily express
What are tabloids?
Red masthead, simpler, more direct, often colloquial more direct and focused on celebrity gossip.
Examples are the daily mail, the mirror and the sun What does the masthead suggest
Suggests that it will reflect the news of the day
What does the paper suggest when it calls itself the heart of Britain?
Gives the impression that the paper is important and central to Britain
What does the image of the queen connote on the masthead?
Her covered in jewels shows her wealth perhaps creating an escapists fantasy. The photo of her being old connotes her as a constant figure for the uk who has stayed strong emphasising tradition
What does the layout of the front page suggest
The layout of the front page has large images and not a lot of text conventional for tabloids reflecting the low literacy levels of the target audience.
What does the image of Boris Johnson suggest?
His image being so large shows his importance to the storylines shown in the paper and to Britain, his suit shows wealth and high status however his look/ photo chosen make him look lazy and unprofessional. Boris Johnson's facial expression suggests he doesn't see anything wrong with his actions anchored by the headline 'zero shame' in big text underneath emphasising how he should feel ashamed but doesn't
What do the images of king George and Keir starmer suggest?
Images of these two help show their high status with their suits connoting wealth and success.
What does the headline suggest?
The large amount of numbers and facts help to make it persuasive and suggests the enormity of him breaking the rules. The ellipsis help to communicate the papers opinion that Boris should apologise. This reflects the mirrors political standpoint as a pro-labour paper. The biased language helps to paint Johnson in a negative light and also conveys binary opposites between the rule obeying citizens and rule breaking Johnson.
On the double page speed what does the repetition of the word shame suggest?
It connotes to Boris's wrong doings aiding his negative image
What does the images of Boris compared to the NHS workers connote?
The image of Johnson sipping champagne creates binary opposites compared to the NHS workers in full PPE gear risking their lives while Johnson's not working and taking careless risks.
What does keir starmers article create the idea of?
With Starmer being a labour leader it shows the bias of the paper against Johnson and the conservatives. Starmer uses lots of inclusive language making the audience feel part of his plan and helps starmer represent himself as a man of the people with similar experiences as the reader and public. The use of flattery represents the public as important and intelligent reflecting Starmers desire to gain support.
What does the comparison of Johnson and Hannah create?
The representation of Hannah makes her a protagonist quietly working hard and overcoming struggles. She creates an inter textual reference to ABBA 'the winner takes it all' connoting the conservatives are cocky and take things away from the public for themselves, aligning herself with the public. The phrasing in the title also emphasises Johnson's wrong doings with plosive sounds compared to Hannah's dignity.
What do the small opinion pieces from the members of the public connote?
These small pieces from the public reinforce the idea the Johnson is unpopular creating the idea that the Mirrors representation of Johnson is accurate and trustworthy. The diverse group of people allow the readers to connect with one making them feel seen and heard.
What does the satire comic strip connote?
This satire comic strip creates the idea that Johnson is so bad even putin doesn't want anything to do with him making him tyrannical. The use of the word stain makes the audience believe the conservatives are dirty.