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Perception
the process of organizing/ interpreting sensory info (make sense or meaning of the environment)
Bottom up then top down
process of how we experience the world
Top-down processing
perception; guided by mental processes to impact experience of the environment (changes with education/ age)
Priming
unconscious activation of an association thus predisposing one’s response (ex. money makes us hungry/ tougher and the colors red and yellow make us hungry)
Subliminal Stimuli
the things that cause priming/ prime you subconsciously
Cocktail party effect
demonstrates selective attention; focusing of a conscious awareness on a particular event (ex. at an event though many conversation happen at once, can focus on the one you’re having)
Visual Capture
the tendency of vision to dominate other senses, even logic (how optical illusions work) - ex. you grip your chair when watching a roller coaster video
Ames Room
makes it seem that a child. adult are the same height (raised floor/ forward wall)
Gestalt Psychology
a branch of psychology which focuses on the tendency of the brain to integrate information into meaningful wholes (ex. see faces in cars/ connect lines through circles to see diamond shape)
Gestalt Grouping Principles
ways in which the brain may organize stimuli for meaning
proximity
Gestalt Grouping Principle; closer objects we perceive as more related than objects further away from each other
Similarity
Gestalt Grouping Principle; objects with shared characteristics we organize as related
Enclosure
Gestalt Grouping Principle; items enclosed in a box or circle we assume are a group
Symmetry
Gestalt Grouping Principle; our brain picks up on when things are not symmetrical
closure
Gestalt Grouping Principle; our brain will fill in missing parts to create a shape
Continuity
Gestalt Grouping Principle; instead of seeing many dots, we’ll see a continuous line
Connectedness
Gestalt Grouping Principle; we may see connections in disjointed objects
Figure-Ground
Gestalt Grouping Principle; organization of visual field for fore-ground vs background objects depending on what you focus on (ex. think candlestick vs faces)
Depth Perception
seeing objects in 3D allows us to judge distance
Eleanor Gibson
scientist who did visual cliff and proved depth perception, in part, is innate
Binocular Cues
depth cues that rely on the use of both eyes
retinal disparity
(bi) the brain compares images from 2 eyeballs and computes the difference to make an object seen in the middle/ focus of vision (greater disparity = closer objects are) - think L and R eyeballs see thumb in different spots
Convergence
(bi) eyes converge inward when looking at an approaching object (greater tension means closer)
Monocular cues
depth cues that only rely on one eye/ separately
Relative Size
(mono) if two objects are the same size, the closer one seems bigger
Relative height
(mono) objects higher in the visual field are further away (think desk vs whiteboard)
interposition/ occlusion
(mono) if one object overlaps another, then the partially obscured one is further away
Linear Perspective
(mono) parallel lines appear to meet in the distance
Texture Gradient
(mono) texture becomes less apparent further away (think clover field)
Relative clarity
(mono) detailed objects are closer
Light and Shadow
(mono) nearby objects reflect more light while dimmer objects are further away
Relative Motion
(mono) while moving, closer objects seem to zip by while further objects appear not to move (think city in background vs closer trees while looking out window of train)