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Place
All forms and channels of distribution that get a product to its target market and the consumer
Point of sale
Where the product is sold
Distribution
How the product gets to the customer
Manufacturer
The business that makes the goods
Wholesaler
Buy large quantities of products from manufacturers and sell to retailers
Retailer
Buy a large range of products and sell to consumers
Consumer
The end-user of a product or service
Direct distribution channel
From the manufacturer to the consumer
Indirect distribution channel
From the manufacturer to wholesalers and/or retailers, then to the consumer
Transport
Moving products by road, sea, air, containers or pipelines
Online retail
When customers use the internet to find out about and buy products
E-Commerce
Any goods or services bought using the internet i.e Amazon
M-Commerce
Any goods or services bought using a mobile device i.e a phone
E-tailer
A retailer that operates online without physical shops or premises