3.7.6 Analysing the external environment to assess opportunities and threat : social and technological

What does ‘Urbanisation’ mean?

an increase in the number of people living in urban areas compared to rural

What are some advantages of ‘Urbanisation’?

• more jobs

• higher incomes and better living standards

• opportunities for UK companies in emerging economies

What are some disadvantages of ‘Urbanisation’?

• slums, crime + increased pollution

• urban poor are dependent on minimum wage jobs meaning they can’t escape poverty

• in a recession, the urban poor suffer the most

What is ‘Migration’?

the movement of people across international borders

What is ‘OECD’?

The Organisation for Economic Co-operation and Development - an international organisation that works to build policies to improve citizens’ quality of life

How does migration benefit businesses?

more migrants mean :

• more customers therefore rising demand

• more affluent customers due to migrants getting jobs

• when employed they increase productivity and innovation

• more tax payers

How does migration benefit countries?

• migrants fill menial labour jobs

• migrants pay taxes

• migrants often import cultural foods and sell them leading to the internationalisation of their home economy 

What is meant by ‘Internationalisation’?

a country’s economy becomes increasingly connected and interdependent with other countries through trade, investment, finance, and the movement of people and information.