Q3 Academic Vocabulary Flashcards

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30 Terms

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Bandwagon
"Everyone is doing it so you should too."
appeals to popularity
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Name calling
links a person, or idea, to a negative symbol
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transfer
links a person or idea to something respected or revered
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fear
warns the audience that disaster will result if they do not follow a particular course of action
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plain folks
trying to show that a person or product is good for "ordinary" people because a person is "just like you and understands you"
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bad logic
reasoning is deliberately manipulated to promote a cause
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Unwarranted Extrapolation
making huge predictions about the future on the basis of a few small facts
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Glittering Generalities
using words that sound good but don't have a definite meaning
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testimonial

Relies on endorsements from well-known people or satisfied customers

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Propaganda
information, especially of a biased or misleading nature, used to promote or publicize a particular political cause or point of view.
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claim
the writer's position on an issue or problem
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argument
A claim put forth and supported by evidence in order to persuade
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Counterclaim/Counterargument
A solid and reasonable argument that opposes or disagrees with your claim
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Rebuttal
A written or verbal response to a counterclaim
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Refutation
the reasoning used to disprove an opposing point
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Types of refutation
evidence, logic, minimization
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concession
the author allows that some of what the opposing argument is claiming is true
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Ethos
credibility
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Pathos
emotional appeal
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Logos
an appeal based on logic or reason
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rhetorical appeals
the use of emotional, ethical, and logical arguments to persuade in writing or speaking
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Timeliness
within a reasonable time frame
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authority
A reliable, respected source—someone with knowledge.
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Relevance
the relation of something to the matter at hand
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purpose
the goal the author or speaker wants to achieve
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Allegory
a story, poem, or picture that can be interpreted to reveal a hidden meaning, typically a moral or political one.
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Satire
the use of humor, irony, exaggeration, or ridicule to expose and criticize people's stupidity or vices, particularly in the context of contemporary politics and other topical issues.
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Novella
a short novel
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Indirect rebuttal
A refutation that minimizes but does not directly disprove a counterclaim
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Direct Rebuttal
A refutation that clearly disproves a counterclaim with credible evidence or logical reasoning