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How is creativity defined by the speaker?
It’s a mental process connected with generating new ideas or concepts or ways of solving problems
What disciplines have studied it?
Business, psychology, design, philosophy
How can you recognize a creative person?
They’re constantly asking questions, create links easily, reflect critically on ideas, are flexible, challanging assumptions, explore possibilities, open to alternatives, flexible, humor
In which areas of work is it useful?
Art, business, music, design, science, literature, engineering
How is creativity different to innovation?
Creativity is more about art than business. Innovation is when new ideas are generated and converted into commercial products
I think we can say it’s a………… process connected with the ……………….of new ideas.
Mental, generation
1. How do you…………..a creative person? Creative people are constantly ……………..questions and…………………………assumptions.
Spot, asking, challenging
Creativity has often been………………to genius, mental illness and……………….
Linked, humor
Term creativity is preffered in the context of the……………., whereas the term ………………….is preferred in business.
Arts, innovation