PSYCHOLOGY Sociocultural Approach (SIT)

This is mainly just theory and Tajfel study

what is social identity theory

argues that a person has not just 1 personal self but rather several social selves that correspond to group membership

who was SIT proposed by?

Tajfel

what are the 3 psychological mechanisms in creating a social identity?

social categorization, social identity, social comparison

what is social categorization?

we categorize people based on shared characteristics: ingroup vs outgroup

what is social identity?

you identify as a part of a group: activley adopt the shared identity in group membership, which positivley affects self esteem

what is social comparison?

making comparisons between our ingroup and outgroup

what does social comparison result in?

positive distinctivness, which is when you judge your group to be better and other groups to be worse

what does all of these 3 psychological mechanisms result in?

in-group favouritism which is when one favours members of their ingroup over the outgroup members

3 assumptions of SIT

1) simple act of being placed into groups is sufficient to cause conflict between them. 2) we have a personal and social identity. 3) individuals seek to establish a posititve group distinctivness to mainttain and enchance positive social identity and self esteem

Explain the aim, procedure and results/findings of the Tajfel study

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