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who investigated capacity in STM
Jacobs
who proposed the magic number 7 rule
Miller
who investigated duration in STM
Peterson and Peterson
who investigated duration in LTM
Bahrick et al
who investigated coding in STM and LTM
Baddeley
who investigated the multi store model of memory
Atkinson and Shiffrin
who provided evidence for the multi store model of the memory
Glanzer and Cunitz
who underwent brain surgery, used as research support for the multi story model of memory
H.M. - Milner
who suffered brain damage, used to contradict the multi store model of memory
K.F. -Shallice and Warrington
who investigated the working memory model
Baddeley and Hitch
who conducted the tracking task of the white light
Baddeley
who proved that the model isn’t a complete understanding of memory and may be more complex
Eslinger and Damsio
who suggested that the model needs to recognise a musical memory
Berz
who conducted the word pair memory task
Underwood
who tested rugby players on names of teams they had played against in a season
Baddeley and Hitch
who reviewed research into retrieval failure and summarised the pattern found in the encoding specificity principle (ESP)
Tulving
who carried out a study on scuba divers
Godden and Baddeley
who discovered that imagining the same context helped with recalling
Smith