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descriptive research
focus observe, describe, record behavior
survey
interview
case study
naturalistic observation
psychological tests
correlational research
how things are related
positive correlation- two things going same way
negative correlation- two things go opposite directions
experimental research
have a hypothesis, a constant variable, and then manipulate other variables to see the impact
random assign
double blinded
independent variable
factor being manipulated or whose affect is being studied
dependent variable
outcome factor. changes in response to independent variable
control group
group not exposed to treatment etc
experimental
group exposed to treatment etc
seratonin
dopamine
neurotransmitters
chemical messengers between neurons thru the synaptic gap
short term
hormones
chemical messangers that regulate organ function
travel thru the blood
work long term
parietal lobe
temperature, pain
which way up or down
sense of spatial awareness
occipital lobe
process info from sight
see color, shape, size
temporal lobe
process/recognize sound
understand/produce speech
injury= hearing loss or face blindness (prosapagnosia)
some memory functions
frontal lobe
impulse/manners
memory
attention
plan/organize
decide plan complex thought
motor cortex
voluntary movement
sensory cortex
sensory input
parasympathetic nervous system
calming and regulating part
sympathetic nervous system
fight or flight response
freud theory dreams
dreams are repressed desires conflicts/subconcious
manifest content
plot line of the dream
latent content
symbolic meaning of the dream
identical twins
100% shared dna
one egg splits into two
monozyogotic
fraternal twins
50% shared dna
dizygotic two eggs two sperms
inherited traits
OCEAN
openness
concientiousness
extraversion, agreeableness, neuroticism
sensation
process where sensory receptors nervous system receive stimulus
perception
organizing and interpreting sensory information, recognize meaningful objects + events
bottom-up processing
analysis starting with sensory receptors and works up brain’s integration of sensory info
top-down processing
information processing guided by higher-level mental processing when we construct perceptions drawing on our experience and expectations
young-helmholtz theory
retina only contains 3 color receptors
red
green
blue
afterimage/opponent-process theory
opposing retinal processes (red-green, yellow-blue, white-black) enable color vision
some cells stimulated by green, others inhibited by red
tire ur eyes looking at one color, look away at white, the eye percieves it’s opposite
gestalt theory
we tend to percieve things as an organized whole
proximity
we group nearby figures
similarity
we group similar figures
continuity
we perceive smooth continuous patterns rather than discontinuous
connectedness
uniform and linked consider as a set
closure
we fill gaps to create a whole object
UCS unconditioned stimulus
naturally and automatically triggers a response
UCR unconditioned response
naturally and unconditioned response to stimulus
CS
previously neutral stimulus that after associating with US triggers a conditioned response
CR
conditioned response to a previously neutral stimulus
extinction
diminishing of a conditioned response when US doesn’t follow the CS
spontaneous recovery
response to stimulus after a long time without it
discrimination
learned ability to distinguish between CS and stimuli that don’t signal an UCS
shaping
in operant conditioning procedure were reinforcers guide behavior closer and closer to approximations of the desired behavior
generalization
once a response has been conditioned, tendency for similar stimuli to cause response
fixed interval
same time before something is reinforced
leave school at 2:00 every day
get paid every two weeks
fixed ratio
always know how much til reinforcement
fill 5 pints of bloobs to get paid
variable interval
never know how long until ur reinforced
variable ratio
never know how much you have to do to get reinforced
foot-in-thedoor phenomenon
agree to something small, but then able to progressively more demanding requests
cognitive dissonance theory
anxiety or discomfort when your actions don’t mirror your beliefs. you change your attitude rather than action to resolve this dissonance because its easier
social facilitation
improve performance in presence of others on simple tasks or ones you know well.
perform worse when in presence of others and you don’t know the skill
social loafing
when people in a group exert less effort than when working alone
deindividuation
loss of self awareness and restraint occurring in group situations that foster arousal and anonymity
group polarization
when discussing a topic that everyone agrees on, the group forms even stronger opinions
groupthink
when desire for harmony in a group prevents some from sharing their opinions, because of this disastrous results can occur
just-world phenomenon
tendency for people to believe the world is just and that therefore people get what they deserve and deserve what they get
ingroup bias
tendency to favor our own group
scapegoat theory
the theory that prejudice offers an outlet for anger by providing someone to blame. scapegoats must be visible but powerless
bystander effect
less likely to help someone in need if others are present. think that someone else will call for help.
chameleon effect
unconscious tendency to mimic those we are interacting with
mannerisms, posture, behavior
reciprocity norm
expectation that people will help, not hurt, those who have helped them
mere exposure effect
repeated exposure to a novel stimuli increases the liking of them
see someone more, you like them more
self-full-filling prophecy
believe we are better or less than depending on what people say to us.
start acting subconsciously based off of perceptions and in turn this change in behavior makes the prophecy true
(start thinking black people are criminals, report more black people for crimes, as a result more black people incarcerated, so then it does fulfill the prophecy)
encoding
is entering the information into your brain for the first time, like making meaning out of it.
processing information into our system
retrieval
the process of retrieving information out of our memory storage
mnemonics
are memory aid devices, usually using vivid imagery or organizational devices
serial position effect
tendency to remember the beginning and end of things.
should start studying or practicing from the middle of something
chunking
easier to recall information when we make it into familiar, manageable chunks
rehersal
conscious repetition of something to boost our memory
hippocampus stores what kind of memory
declarative (explicit)
memory
persistence of learning over time through storage and retrieval of information
working memory
short-term memory focuses on conscious, active processing of incoming auditory + visual spatial info and
info retrieved from long term memory
prototypes
mental image or best example of a category
algorithms
methodical logical rule that guarantees solving a particular problem
heuristics
simple thinking make quick judgement to solve probs eff
confirmation bias
search for info that affirms preconceptions rather than disprove
fixation
inability to see problem from new perspective
overconfidence
tendency to be more confident than correct
to overestimate accuracy of beliefs and judgements
representative heuristic
judging likelihood of something based on how well it matches stereotypes
availability heuristic
estimating likelihood of events based on availability in memory
belief perseverance
clinging to beliefs even if basis on which they’re formed has been disproved
reliability
extent to which test yields consistent results
validity
extent to which test measures or predicts what it is supposed to see
standardization
defining meaningful scores by comparison with the performance of a pretested group
type a personality
competitive, hard-driving, impatient, verbally aggressive, anger-prone people
type b personality
easygoing relaxed people
openness
imagine, preference for variety, experience
conscientiousness
organized, careful, disciplined
extraversion
sociability
agreeableness
soft-hearted, trusting, helpful
neuroticism
calm, secure, self-satisfied
noam chomsky
Pre-wired for language acquisition. All kids learn, same rate.
james lange
emotions come from reaction to stimuli
Bear make heart rate up, heart rate up reaction makes u fear
cannon-bard
Emotional response and psychological response happen simultaneously
binet
Known for first intelligence test
Comparison of how other children compared to each other on different tasks
terman
Genetic studies of genius and revision of Stanford-Binet intelligence scales
kubler-ross
Stages of grief
piaget
Theory of cognitive development
Sensorimotor preoperational etc