International Strategy: Creating Value in Global Markets

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These flashcards cover important terms and concepts related to international strategy and global markets as discussed in Chapter 7.

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16 Terms

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International Expansion

A viable diversification strategy that allows firms to increase revenue and profitability by entering global markets.

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National Advantage

Factors that explain why an industry in a specific country is more or less successful compared to the same industry in another country.

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Cost Reduction

A strategy that emphasizes minimizing expenses, often associated with a global strategy.

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Adaptation to Local Markets

The strategy of tailoring products and services to fit the needs and preferences of local consumers.

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Multinational Firm

A company that operates in multiple countries and may adapt its products and strategies accordingly.

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Economic Risk

Risks associated with business operations that arise from factors such as piracy, counterfeiting, and currency fluctuations.

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Factor Endowments

The resources that a country possesses, including land, capital, and labor, which can impact its competitiveness.

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Demand Conditions

The demands that consumers place on an industry, driving firms to innovate and improve.

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Transnational Strategy

A strategy that seeks to achieve global efficiency while also adapting to local market conditions.

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Entry Strategies

The different ways a company can enter a foreign market, including exporting, licensing, joint ventures, and wholly owned subsidiaries.

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Globalization

The process of increasing economic and cultural interconnectedness between countries.

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Political Risk

The risk of loss when a country experiences instability, which can affect business operations.

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Offshoring

The relocation of business operations to a different country to take advantage of lower costs.

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Multidomestic Strategy

A strategy that emphasizes local adaptation by tailoring products and services to local markets.

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Licensing

An entry strategy that allows a firm to allow another entity to produce and sell its products in exchange for a fee or royalty.

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Wholly Owned Subsidiary

A fully owned company by a parent corporation, which offers the greatest amount of control but also comes with the highest financial risk.