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How and why our society changes and how we can address these topics.

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How and why our society changes and how we can address these topics.

Social Sciences

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  1. Identify a problem or research question

  2. Develop a hypothesis

  3. Gather data

  4. Analyze the data

  5. Drawing conclusions

5 stages of the social inquiry model

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  1. Must offer a convincing explanation of reality and withstand vigorous questioning.

  2. Must inform practice.

  3. Must have practical applications.

Characteristics of a theory

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  1. It must be concise

  2. It must be precise

  3. It must be testable

  4. It must be productive

What makes a good theory

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Study of humanity focused on understanding our origins, uniqueness as a species and diversity in our social existence

Anthropology

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The beliefs, attitudes, values and ideals of a society. Composed of material objects, acceptable attitudes, and behaviours that are considered proper.

Culture

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The effort of an investigator to gain entrance into and social acceptance by a foreign culture to better understand the internal structure of their society.

Participant observation

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Establishing one’s own culture as the norm, putting one's own culture at the center.

Ethnocentrism

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Studying and comparing the past with contemporary cultures.

Ethnology

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In-depth study of two or more cultures through extensive fieldwork. E.g. Marriage

Ethnography

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Studying other cultures with respect.

Cultural Relativism

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How different parts of person, society, or technology reflect and contribute to the entity’s main purpose or function.

Functionalism

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Analyzes something such as a person, society, etc. by breaking it down to its most basic parts and examining how these elements relate to each other and the whole.

Structuralism

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Technological and economic aspects play the primary role in shaping a society. Cultural materialism aims to understand the effects of technological, economic, and demographic factors on social structure.

Cultural Materialism

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Exchange of ideas between different cultures resulting in changes to both groups

Acculturation

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Spread of a cultural trait from one society to another.

Diffusion

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Everyday study of behaviour and mental processes which are directly or indirectly observable. Psychologists try to describe, explain, predict and control behaviour.

Psychology

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Former is hereditary factors whom influence who we are, latter is environmental factors which influence who we are

Nature vs. Nurture

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Former sets up experiments to examine how individuals behave in particular situations, latter develops programs for treating individuals suffering from mental illnesses

Experimental vs. Clinical Psychology

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Former employs rewards and punishments, forms association with behaviour and consequences for that. Latter is learning which is drawn from associations between environment and naturally occurring stimulus.

Operant vs. Classical conditioning

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Values

One’s principles or standards of behaviour

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Norms

A pattern of behaviour expected of a group

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Roles

a socially expected behavior

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Deviant Behaviour

different from the social norm

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Status

term used to describe our position in an institution

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Hierarchy

ranking of authority and power

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Former is smaller groups (family, friends) members are hard to replace, frequently meet, share private stuff together. Latter are larger, impersonal groups (rugby team)

Primary vs. Secondary Groups

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Societies need certain things to function

Structural-Functionalism - Emile Durkheim

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Economic power is equal to political power.

Conflict theory - Karl Marx

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We should look at the individual mind.

Symbolic Interactionism - George Mead

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The key to understanding society is studying gender inequality.

Feminist Theory

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You cannot study society through the eyes of the majority.

Inclusionism

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Social trends operate similarly to that of a virus, once it reaches its tipping point it only goes downhill from that

Social Epidemic

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Hypocrisy, inconsistent thoughts, beliefs and attitudes

Cognitive Dissonance

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A new set of values becoming strong enough to change the way individuals see reality

Paradigm shift

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Stickiness factor, law of the few, and power of context

Malcolm Gladwell

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Psychologist who studied conformity - Stick experiment

Solomon Asch

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Psychologist who studied cognitive development

Jean Piaget

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Socialist who studied the class divide - marxism

Karl Marx

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Primotologist who studied chimps in their natural environment

Jane Goodall

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Psychologist who studied the reasons for crimes - societal pressure (strain theory)

Psychologist who studied the reasons for crimes - societal pressure (strain theory)

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Kenneth Clark

Studied race theory

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