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Sharp decrease in volume, profits continue to fall. Cover costs, maintain market share, reduce inventory. Retain or eliminate product.
Decline
All products that an organization sells.
Product Mix
A group of closely related product items.
Product Line
Name, symbol, term, and design.
Brand
Use a different brand for each product.
Individual Branding
Use the same brand for all or most of the products.
Family Branding
Highest possible price during the introduction.
Price Skimming
Low price for a new product; quickly build market share.
Penetration Pricing
Price through bargaining.
Negotiated Pricing
Temporary reduction on a systematic basis.
Periodic Discounting
Temporary reduction on an unsystematic basis.
Random Discounting
- Odd-number
- Multiple-unit - single price for two or more units.
- Bundle - complementary products at a single price
- Everyday low prices (EDLPs)
Psychological Pricing
The process of systematically collecting, analyzing, and reporting financial information.
Accounting
Assets - liabilities
Networth (equity)
moral principles by which people conduct themselves personally, socially, or professionally
ethics
company that is registered by a state and operates apart from its owners
corporation
contractual agreement to use the name and sell the products or services of a company in a designated geographic area
franchise
a business that moves goods from one business to another
intermediary
a claim that holds a firm's owners responsible for no more than the capital that they have invested in it
limited liability
the process of achieving company goals by planning, organizing, directing, controlling, and evaluating the effective use of resources
management
a corporation
What kind of company would most likely hire a professional manager?
organizing
which managerial function comes first when executing business goals?
creating strategies
What is NOT an aspect of the organizing function?
who is in charge of whom in a firm
What does an organizational chart show?
operational management
Which deals with non-management workers most often?
hiring employees
What is NOT part of the leadership function for a manager in charge of a project?
a middle manager
In a large company, to whom would an operational manager generally report?
desktop computers, laptops, phones and wireless devices
Hardware
programs and applications
software
central computer that shares data, files, and applications and allows you and your employees to access the Internet or use the same printer
server
router, hubs, and stitches that tie workstations together and provide security features, such as firewalls
networking devices
allows you to covert paper into electronic files
documentimaging system
basically an electronic cash register that allows you to track sales
point-of-sale system
allows you to collect, store, and organize data, such as contact information for you customers, suppliers, and vendors
database program
customer relationship management software used for sales and marketing, which organizes contact information for current and prospective customers, and allows multiple users to track customers' buying habits
CRM software
used to promote your business via electronic newsletters that helps you develop targeted, spam-free emails to send to your distribution lists
email marketing software
enterprise resource planning system that pulls from both hardware and software programs to integrate various functions, such as distribution, shipping, and invoicing. It can be used to help a business owner figure out the amount of inventory needed to prevent overstocking.
ERP system
helps organize your business finances, track outstanding invoices and figure out how much cash your company has available.
accounting software program
something a business owner might invest in that culls data from arious areas and delivers reports and analysis. It can be used to figure out what's driving profits and pinpoint areas that aren't running smoothly.
business intelligence software
planning projects
What management task is part of the controlling function?
Managers sometimes lack the specialized help they need.
What is a disadvantage to the line authority structure of management?
It gives all authority to top-level management
What is true of centralized organization?
decentralization
What term refers to management responsibility divided among managers?
Employees can share duties. This is typically for small companies
How can a business be run informally?
Entry-level position
At what level do most managers begin their careers?
He or she should spend most of the time doing paperwork
What is NOT true of a manager's job?
getting blamed when things go wrong
What is a disadvantage to being a manager?
Use formal channels of communication that assigns each organization member a specific one, the line of communication is as direct as possible, the complete chain of command is used to issue orders, the manager possesses adequate communication skills
How can a manager raise the odds that their commands will be accepted and obeyed?
line authority, staff authority, functional authority
what three main types of authority are there?
money or wealth needed to produce goods and services
capital
an organization that puts authority in one place, with top management
centralized organization
keeping the company on track and making sure goals are met
controlling
an organization that gives authority to a number of different managers
decentralized organization
dividing responsibility among specific units, or departments
departmentalization
job suitable for a worker who is new to a job, field, or subject
entry-level job
an organizational structure with direct lines of authority as well as staff who advise line personnel
line and staff authority
managers who carry out the decisions of top managaement
middle managers
managers who are responsible for the daily operations of a business
operational managers
a chart that shows how the firm is structured and who is in charge of whom
organizational chart
managers responsible for setting goals, planning for the future, and leading and controlling the work of others
top-level managers
a leadership style in which one person runs everything and makes all decisions without consulting others
autocratic leadership
giving managers and employees the power to run things and make decisions
delegating
a leadership style in which managers work with employees to make decisions
democratic leadership
inspire others
An ideal leader should...
the ability to make decisions on your own
initiative
a specific knowledge of the mentoree's job
What is NOT necessary in a mentor
Free-rein
What kind of leader does the most delegating?
The motivate other team members
How are team leaders like managers?
Competition, business agreements, and creative rights
What do laws protect?
a group of companies that band together to form a monopoly
trust
the exclusive legal right given to artists to own their creations
copyright
a legal grant for the sole right to own and invention
patent
a name, symbol, or characteristic that identifies a product
trademark
20 years
patents offer protection for how long?
created by the federal government to enforce antitrust laws
Federal Trade Commission
shows where and how money goes in and out of a company for a period of time
income or Profit and Loss Statement
shows how cash is flowing in and out of a business; used as a guide for business decisions like adding employees or planning major purchases
cash flow statement
an ethical business issue that is associated with human relations;
Money laundering
selecting, evaluating, and firing employees
human resources does:
the process of helping new employees adjust to a company
Orientation
formal organization with several levels of management
bureaucracy
outlines the financial projections about a new firm or venture; include the amount of money a business will need to start and operate
financial plan
estimates the financial outlook for a business over the next few years
financial forecast
collects, records, and reports financial transactions that affect the operation of a business
accounting system
assets = liabilities + owner's equity
accounting equation
generally accepted accounting principles which are rules that provide a way to communicate financial information to others
GAAP
property or other items of value owned by a business; doesn't include insurance
assets
assets that are either used up or converted to cash during the normal cycle of the business
current assets
the total amount of money owed to a business. It represents money to be recieved in payments after goods or services are sold on credit
accounts receivable
items of value that are held for more than one year
fixed assets
value of a piece of property less the amount still owed on the money borrowed to purchase it; how much is actually owned
equity
creditors' claims to the assets of a business
liabilities
the total amount a business owes to creditors
accounts payable
an owner's claims to the assets of a business
owner's equity
documents summarizing the changes resulting from business transactions that occur during an accounting period
financial statements
a report of the revenue, expenses, and net income or net loss for an accounting period; typically over 12 months)
income statement
a report of the balances in all asset, liability, and owner's equity accounts at the end of an accounting period; gives a snapshot, as it essentially gives only one day of a company
balance sheet
the amount of money that is available to a business at any given time, esp. to pay upcoming bills
cash flows
a financial report that shows incoming and outgoing money during an accounting period (often monthly or quarterly)
statement of cash flows
information technology; using computing, electronics, and telecommunications to process and distribute information in digital and other forms
IT