IMedia R093

name 4 types of traditional media

tv, film, radio, print publishing

name 4 types of new media

print publishing, interactive media, computer games , internet

Sound-related content, such as music, speech, or sound effects, often used in various media forms.

audio

Visual medium that captures moving images and can include audio.

video

The illusion of movement by displaying a series of still images or frames in rapid succession

animation

Creating harmonious or rhythmic sounds using instruments, voices, or electronic means.

music

Integration of various forms of media, such as text, images, audio, and video

multimedia

Digital versions of printed books that can be read on e-readers, tablets, or computers.

e-books

Operating cameras and capturing video footage.

camera operator

Build websites from scratch or work with existing templates to create web pages.

Web developer

Review and select the best clips or shots from raw video footage and various sources.

Video editor

Operate mixing consoles to ensure the best possible sound quality during recording sessions.

Audio technician

A deep understanding of camera techniques, including shot types, camera movements and shot transitions.

Camera operator

To oversee the logistical and operational aspects of a project's production.

Production manager

To oversee the artistic and technical aspects of a production.

director

Review and refine various forms of content, including written, audio, or visual materials.

editor

Responsible for overseeing the creative aspects of a project.

Creative director

To plan, execute, and oversee marketing campaigns and strategies.

Campaign manager

what job roles are needed at the pre production phase of a media product?

illustrator/graphics artist, director, script writer

what job roles are needed at the production phase of a media product?

animator, director, camera operator, audio technician

what job roles are needed at the post-production phase of a media product?

director, audio technician, campaign manager, video editor

Types of purpose

advertise, inform, entertain, educate, promote, influence

client brief formats

Informal briefs, formal briefs, meeting/discussion briefs, written format briefs, negotiated briefs, commission briefs

A public service announcement encourages people to support a charitable cause by donating to a nonprofit organisation or volunteering their time.

influence

An educational YouTube channel creates videos that explain complex scientific concepts in simple terms, helping students and enthusiasts grasp these ideas more easily.

educate

A news website or a newspaper reports on current events, such as politics, sports, or international affairs, to inform readers about what is happening in the world.

inform

A television commercial for a new smartphone model showcases its features and highlights a limited-time discount.

advertise/promote

A comedy TV show, like "Friends" or a stand-up comedy performance, is intended to make people laugh and enjoy themselves.

Entertain