Section B - Disposable income

Apple

What is Apple’s operational responses to rising levels of disposable income.

• If customers have more disposable income more of apples products (iphones) will be brought. This means that the operations will to make more iphones.

• If customers have more disposable income than Apple can buy more and better quality machinery.

• If more apple products are being sold then there will be more quality checks to ensure that the iphones are standard quality. - more quality control

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