BCOM 301 Final Exam

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13 Terms

1
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When preparing an external persuasive request, what approach is most appropriate

A.) Indirect

B.) Bulleted facts

C.) Direct

D.) Social Media q

A.) Indirect approach

2
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When delivering negative news using the direct approach, what does the message open with?

A.) neutral buffer

B.) Bad new

C.) Reasons for the decision

D.) Plan of action

E.) Statement of goodwill

B.) bad news

3
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When writing a negative message, wording should be as positive as possible

True or False

TRUE

4
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When using the indirect approach to deliver negative news, what does the message open with?

A.) neutral buffer

B.) Bad new

C.) Reasons for the decision

D.) Plan of action

E.) Statement of goodwill

A.) neutral buffer

5
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In the body of a direct claim message, you should:

A.) Give the reader the information needed

B.) Provided an expression of goodwill

C.) Avoid being too specific

D.) Use a defensive tone.

A.) Give the reader the information needed

6
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Persuasive messages get readers or listeners to part with some of their resources in exchange for something offered.

True or False

True

7
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8
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Webpages should ne organized using a _____ style

Inverted pyramid

9
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Handouts should always be given before a presentation so that listeners can review them and prepare questions

False

10
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Which of the following statements about apologies in bad-news messages is true?

a.) They should never be used

b.) They always makes the situation better

c.) They can make you appear to be wrong when you are not.

d.) They are an essential part of the bad news messages

c.) can make you appear wrong

11
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Which two parts of the prefatory pages are sometimes combined in a report?

the executive summary and the letter of transmittal

12
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a flowchart is a

a chart that shows the sequence of activities in a process

13
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The letters is a sans serif font have “feet”

T/F

False