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Sensory memory
immediate, very brief recording of information from the 5 senses
Iconic memory
momentary sensory memory of visual stimuli; picture-image memory lasting no more than a few tenths of a second
Echoic memory
momentary sensory memory of auditory stimuli; if attention is elsewhere, sounds/words can still be recalled within 3 or 4 seconds
Short-term memory (STM)
activated memory that holds a few items briefly (approx 7 items up to 20 seconds) before the information is stored or forgotten
Long-term memory (LTM)
relatively permanent and limitless storehouse of memory system; includes knowledge, skills, and experiences
Recall
memory test that requires reproduction of information without any cues
Recognition
memory test that requires selection of previously learned information from a variety of options
Relearning
learning something more quickly when you learn it a second or later time
Encoding
converting information into a form in which it will be retained in long-term memory
Divided attention
occurs when mental focus is on multiple tasks at the same time
Structural encoding
processing information into memory based on what a word looks like
Phonemic Encoding
processing information into memory based on what a word sounds like
Semantic Encoding
processing information into memory based on what a word means
Automatic Processing
unconscious encoding of incidental information (i.e. meanings of common words, seeing someone during the day, etc.)
Effortful Processing
encoding that requires attention and conscious work
Rehearsal
process of repetitively verbalizing or thinking about information to be stored in memory
Serial Position Effect
tendency to recall best the last and first items in a list
Primacy Effect
tendency to recall best the first items in a list
Recency effect
tendency to recall best the last items in a list
Spacing effect
tendency for distributed study/practice to yield better long-term retention than is achieved through "cramming"
Mnemonics
memory aids, especially those that use vivid imagery and organization
Method of loci
mnemonic device that involves taking an imaginary walk along a familiar path where images of items to be remembered are associated with certain locations
Self-referent encoding
linking information in a way that is personally meaningful when storing into memory
Chunking
organizing items into familiar, manageable units
Parallel Processing
the brain's processing of many aspects of a problem simultaneously
Explicit (declarative) memory
memory of facts/experiences that one can consciously know and remember (aka Declarative memory)
Episodic memory
subdivision of explicit memory that involves the recollection of specific events, situations, and experiences
Flashbulb Memory
a clear memory of an emotionally significant moment/event
Semantic memory
subdivision of explicit memory that stores general knowledge, including meanings of words and concepts
Prospective Memory
remembering to do something at some future time
Implicit (non-declarative) memory
memories we may not recall consciously, but can still be demonstrated indirectly (i.e. procedures, conditioned responses, etc.)
Procedural memory
subdivision of implicit memory that involves how to perform different actions/skills
Retrieval cues
stimuli that help with the remembering of information
Priming
activation, often unconsciously, of certain associations, thus predisposing one's perception, memory, or response
Context dependent memory
putting oneself back in the environment in which information was learned increases ability to retrieve information from memory
State-dependent memory
retrieval of information is most efficient when in same level of consciousness as when information was encoded
Mood-congruent memory
tendency to recall experiences that are consistent with one's current emotion (good or bad)
Reconstructive memory
recollections of events are altered based on perceptions, values, prior expectations, knowledge, etc.
Misinformation effect
incorporating misleading information into one's memory of an event
Source amnesia
occurs when the attribution of a memory is incorrectly attributed
Retention
proportion of material remembered
Encoding failure
ineffectively incorporating information so that it cannot be retrieved later
Storage decay
type of forgetting in which memories fade over time
Ebbinghaus' Forgetting Curve
ability of the brain to retain information decreases over time when nothing is done to maintain it
Tip-of-the-tongue phenomenon
temporary inability to remember something accompanied by a feeling that it's just out of reach
Retroactive interference
learning of new information inhibits the recall of old information
Proactive interference
prior learning inhibits the recall of new information
Retrograde amnesia
loss of memories for events that occured prior to a head injury
Anterograde amnesia
loss of memory for events that occur after a head injury
George A. Miller
studied limits on storage capacity for memory; "magical number 7"
Elizabeth Loftus
scientist who studies the fallibility of memory due to a variety of errors; her research has influenced the use of eye-witness testimony
Hermann Ebbinghaus
first to research memory; known for discovery of forgetting curve and spacing effect