Lesson 2 - Effective Communication

Michael Osborn

claims that communication must meet certain standards for effective communication to take place.

Clarity

clearness in thought or expression

Concreteness

quality of being specific and of referring to particular things

Courtesy

polite behavior; thoughtfulness

Correctness

the accuracy of information presented and the honest representation of the speaker

Consideration

must be geared towards the audience. the sender of the message must consider the recipient's profession, level of education, race, ethnicity, hobbies, interests, passions, advocacies, and age when drafting or delivering a message

Creativity

having the ability to craft interesting messages in terms of sentence structure and word choice.

Conciseness

brevity and compactness in expression resulting from the avoidance ("cutting out") of needless words and elaborate detail

Cultural Sensitivity

being aware of, understanding, and respecting other people's cultural differences when you communicate. It's about adjusting the way you speak, act, or express yourself so you don't offend or misunderstand others.

Captivating

strive to make messages interesting to command more attention and better responses.

Communication Ethics

discussion of the judgements we make about the appropriateness, the right or wrong, of our actions and policies, be those actions communicative, political, social, personal, or a mixture of areas.