June business environments flash cards

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10 Terms

1
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Demographics

Statistics of the population such as gender, age, etc. Constant changes in demographic characteristics can impact the target market.

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Psychographics

Refers to customers’ lifestyles, behavior, attitudes, interests, opinions, desires, and lifestyles, which can be challenging to determine due to frequent changes.

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Government tenders

Individuals or companies providing goods/services to the government at an agreed price and time.

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Ways to overcome competitors

Having unique goods/services, producing high-quality products, well-trained employees, and competitive pricing.

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Employment Equity Act

Legislation promoting preference for previously disadvantaged individuals in employment.

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Triple Bottom Line

Accounting framework focusing on people, planet, and profit for business evaluation.

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Mergers

Collaboration of two companies to form a new business, sharing resources for growth and sustainability.

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Networking

Businesses sharing information and contacts for mutual benefit, aiding in acquiring leads and identifying trends.

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Piracy

Illegal use or imitation of another person’s work, affecting productivity levels of artists and producers.

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Industrial Relations

Relations between management and employees, governed by the Labour Relations Act, encouraging fair practices and collective bargaining.