Contingent Valuation Surveys

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4 Terms

1
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Describe Embedding effect

People provide WTPs regardless of scale or scope

2
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Describe Warm Glow hypothesis

Moral gratification from expressing support for public goods rather than true economic valuation

3
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Judging responses

Ignore responses where: WTP is larger than income, respondents support environmental causes but 0 for WTP

4
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How to confirm CV reliability

Order of questions shouldn’t matter, WTP of zone A and WTP of zone B should equal WTP of zones A + B