6311 effectuation and brocade

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10 Terms

1
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What is the common belief about the failure rate of new ventures within 5 years?

80% of new ventures fail within 5 years.

2
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What does the 'Illusion of Control' refer to in entrepreneurship?

The belief that things worked out as planned, rather than being due to luck.

3
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What factors do entrepreneurs have complete control over according to the lecture?

Your preparations and your responses.

4
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What should one fill their mind with to enhance creativity?

Raw material and pay attention to it.

5
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What is the concept of serendipity in the context of brainstorming?

Letting your subconscious play with ideas until an external stimulus triggers a new arrangement.

6
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What is the key difference between causation and effectuation in entrepreneurship?

Causation is about expected returns and predicting uncertainty, while effectuation focuses on feasible outcomes with affordable losses.

7
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What does 'bricolage' entail in innovation?

The creation of something new from whatever is available, using things in unintended ways.

8
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What are the requirements for successful bricolage practices according to the lecture?

Deep knowledge of resource capabilities, openness to feedback, and a willingness to experiment.

9
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What should entrepreneurs do when exploring new territory?

Stir things up, accept what comes, and maintain openness and humility.

10
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What do 'oblique strategies' refer to as mentioned in the lecture?

An approach to thinking creatively and overcoming blocks by asking unconventional questions.