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What is demand?
quantity of g/s consumers willing and able to buy at a given price in a given time period
Law of Demand
Good's price lower, consumer buys more
Factors that affect demand
Income levels, tastes and preferences, competition and fashion
Shift in demand
Increase in demand --> shift to the right.
Decrease in demand --> shift to the left
What is supply?
quantity producers willing and able to sell at given price in given time period
Law of supply
When market price of good increases, producers increase quantity supplied
Factors that affect supply
Production costs, technology, gov taxes/subsidies, climate
What is Equilibrium price
where demand and supply are equal
Excess demand
price lower than equilibrium, too many buyers
Excess supply
price higher than equilibrium, too many sellers
Substitute goods
Price increase in one, increases demand for another. eg Apple/samsung
What is intermarket relationships?
when changes in particular market can change other markets
Complementary goods
Price increase in one, decreases demand for another. eg pancake/syrup