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Resources
the assets, capabilities, processes, employee time, info, and knowledge that an organization uses to improve its efficiency and effectiveness, create and sustain competitive advantage, and fulfill a need or solve a problem
Competitive advantage
providing greater value for customers that competitors can
Sustainable competitive advantage
a competitive advantage that other companies have tried unsuccessfully to duplicate and have, for the moment, stopped trying to duplicate
Valuable reources
a resource that allows companies to improve their efficiency and effectiveness
rare resource
a resource that is not controlled or possessed by many competing firms
Non substitutable resource
a resource that provides value or competitive advantage and has no equivalent substitutes or replacements
Competitive inertia
a reluctance to change strategies or competitive practices that have been successful in the past
strategic dissonace
a discrepancy between a company’s intended strategy and the strategic actions managers take when implementing that strategy
SWOT analysis
the assessment of the strengths and weaknesses in an organizations internal environment and the opportunities and threats in its external environment
Distinctive competence
what a company can make, do, or perform better than its competitors
Core capabilities
the internal decision-making routines, problem solving processes, and organizational cultures that determine how efficiently inputs can be turned into outputs
Strategic group
a group of companies within an industry against which top managers compare, evaluate, and benchmark strategic threats and opportunities
Core firms
the central companies in a strategic group
secondary firms
follow strategies related to but somewhat different from those of the core firms
Strategic reference points
the strategic targets managers use to measure whether a firm has developed the core competencies it needs to achieve a sustainable competitive advantage
Corporate level strategy
the overall organizational strategy that addresses the question “what business or businesses are we in or should we be in?”
Diversification
reducing risk by buying a variety of items so that the failure of one stock or one business does ot doom the entire portfolio
Portfolio strategy
minimizes risk by diversifying investment among various businesses or product lines
acquisition
the purchase of a company by another company
unrelated diversification
creating or acquiring companies in completely unrelated businesses
BCG matrix
categorizes a corporations businesses by growth rate
Star
a company with a large share of fast growing market
Question mark
small share of a fast growing market
Cash cow
large share of a slow growing market
dog
small share of a slow growing market
Related diverstification
creating or acquiring companies that share similar products
Grand strategy
Achieve strategic goals and guide the strategic alternatives that mangers of individual businesses or subunits may use
growth strategy
focuses on increasing profits
Stability strategy
focuses on improving the way in which the company sells the same products or services to the same customers
Retrenchment strategy
focuses on turning around very poor company performance by shrinking the size or scope of the business
Recovery
actions taken after retrenchment to return to a growth strategy
Industry level strategy
focuses on how companies choose to compete in their industries
Character of the rivalry
measure of the intensity of competitive behavior between companies in an industry
Threat of new entrants
measure of the degree to which barriers to entry make it easy or difficult for new companies to get started in an industry
Threat of substitute products or services
measure of the ease with which customers can find substitutes for an industry’s products or services
Bargaining power of suppliers
influence that suppliers in an industry have on the prices of these inputs
bargaining power of buyers
measure of the influence that customers have on a firm’s prices
Cost leadership
Product or service at consistently lower production costs than competitors
Differentiation
sufficiently different from competitors offering that customers are willing to pay a premium price for it
Focus strategy
produce a specialized product or service for a limited, specifically targeted group of people
Defenders
defending strategic positions
Prospectors
companies that seek fast growth by searching for new market opportunities
Analyzers
seeks to minimize risk and maximize profits by following or imitating the proven successes of prospectors
Reactors
reacting to changes in the external environment after they occur
Firm-level strategy
“How should we compete against a particular firm?”
Direct competition
the rivalry between two companies that offer similar products and services
Market commonality
two companies have over lapping products, services, or customers in multiple markets
Resource similarity
the extent to which a competitor has similar amounts and kinds of resources
Attack
Move desinged to reduce a rival’s market share or profits
Response
countermove prompted by a rival’s attack