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Vocabulary flashcards covering key concepts from the lecture on professional development, marketing, tracking, risk-taking, and motivation for wellness practitioners.
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Professional Development
The ongoing process of enhancing interpersonal, technical, product, and business skills to advance a career.
Continuing Education
Additional learning—such as courses, seminars, and books—undertaken after initial training to foster career growth.
Client Feedback
Assessments from clients that reveal strengths and areas for improvement in a practitioner’s service.
Peer Evaluation
Periodic assessment by colleagues that provides objective technical feedback and supports professional growth.
Idea Development
The creative process of generating and refining new opportunities, procedures, and services for a business.
Diversification
Expanding a practice by adding employees, selling products, subcontracting work, or offering group services to increase income and efficiency.
Marketing
The continuous activity of promoting and building a practice to attract and retain clients; recommended minimum is 15% of work time.
High Priority Activities
The critical 20% of tasks that generate 80% of desired results, identified and focused on to boost productivity.
80/20 Rule (Pareto Principle)
Concept that a small proportion of inputs or activities produce the majority of outcomes.
Tracking
Systematic documentation of key data to identify trends, anticipate problems, and guide business decisions.
Key Business Indicators
Quantifiable measures—such as client numbers, income, or marketing responses—monitored to gauge business health.
Tracking Sheet/Graph
A visual or written tool used to record and analyze business data over time.
Consumer Trends
Shifts in customer behaviors and preferences that reveal new market opportunities.
Industry Trends
Changes in legislation, education standards, and professional practices that affect a field.
Trendwatching.com Newsletter
A free resource for monitoring global consumer trends helpful to practitioners.
Ubercool
A website that tracks worldwide trends, including markets driven by baby boomers.
Risk-Taking
The willingness to pursue action with uncertain outcomes to achieve growth; essential in business.
Smart Risk
A calculated, well-researched risk aligned with goals and evaluated for potential gains and losses.
Self-Esteem
An individual’s sense of worth that influences comfort in taking risks and facing new situations.
Calculated Risk-Taker
A person who evaluates facts, trusts intuition, and follows through while avoiding unnecessary dangers.
Fear Motivation
A motivation style that drives behavior through threat of negative consequences; least effective long term.
Incentive Motivation
A method that offers external rewards to encourage behavior but often loses power as rewards must escalate.
Self-Motivation
Inner drive to act based on the joy of accomplishment and personal goals rather than external pressures.
Maslow's Hierarchy of Needs
Humanistic model outlining progressive levels of motivation, from physiological needs to transcendence.
Physiological Needs
Basic survival requirements such as food, water, and sex; foundation of Maslow's hierarchy.
Safety Needs
Desire for security, shelter, and stability.
Social Needs
Need for belongingness and love.
Esteem Needs
Desire for self-respect, competence, approval, and recognition.
Cognitive Needs
Motivation for knowledge, understanding, and exploration.
Aesthetic Needs
Appreciation for symmetry, order, and beauty.
Self-Actualization
Realizing personal potential and achieving self-fulfillment.
Transcendence
Connecting beyond the self and helping others reach self-actualization.
Stretch Break
A short pause every 20 minutes to stretch, breathe deeply, rest eyes, and revitalize.
Support System
A network of people and resources that provide assistance in business and personal life.
Time Management Log
A detailed record of daily activities used to reveal where time is well spent or wasted.
Delegation
Assigning tasks to others or subcontracting work to focus on higher priorities and tasks you enjoy.
Positive Self-Talk
Mental technique of reinforcing confidence and potential to enhance risk-taking and motivation.
Motivation Saboteurs
Behaviors such as lacking written goals, setting unrealistic goals, or negative self-talk that undermine drive.
Body Mechanics
Proper physical techniques used to protect one’s body during work, such as using a hydraulic table.
Business Coach
A professional advisor who assists in strategy, accountability, and skill development for a practice.