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What Is "Risk Control"?
Goal: Actively manage risk by: Reducing frequency (how often losses occur) Reducing severity (how bad they are) Improving predictability (making outcomes less variable)
Improved predictability = ↓ objective risk = ↓ coefficient of variation (CV)
Example: Better weather forecasting = fewer surprises = less loss.
. Avoidance
Eliminating exposure completely — probability = 0 (true avoidance).
If probability ≠ 0 → it's not avoidance.
Reactive avoidance:
Stop an activity after loss experience.Ex: Touch hot stove once → never again.
Proactive avoidance
Never engage in the risky activity.Ex: "I'll never go skydiving" / "I don't drink."
Some risks cannot be avoided
Death, illness, natural disasters, weather, aging, etc.
Probability can be small but never zero.
Opportunity cost
You lose potential profits/opportunities by avoiding risk.
"High risk, high reward" — avoiding all risk = no growth.
Risk swapping (risk trading):
Avoiding one risk may create another.
Ex: Avoid flying → drive → now face car accident risk.
Legacy cost
You can stop future exposure, but not past obligations.
Ex: Stop pension plans → must still pay existing retirees
Not always feasible or desirable
Sometimes the benefit outweighs the risk.
Some exposure necessary to make money or progress
When Avoidance Is a Good Strategy
For high frequency + high severity losses.
Example: Driving under the influence (DUI).
Loss Reduction
- reduce severity
Separation
divide exposure units.
Loss Prevention
Aim: lower frequency of loss (make it less likely).
Not possible to make probability = 0 → not avoidance
Loss Prevention Examples
Lock up valuables (reduce theft frequency).
Install wheel lock on steering wheel (thieves pick easier target).
Training programs for employees (reduce accidents).
Wet floor signs / safety inspections / security guards.
Vaccines (can still get flu → prevention, not avoidance).
Snow tires (reduce accident frequency, not eliminate).
Loss reduction examples
Sprinklers, fire hydrants, alarm systems, fireproof construction
Salvage operations, legal defense, rehabilitation, crisis management
Private Protection
Fire extinguishers, sprinklers, standpipes, fire pumps.
Designed to limit damage after fire begins, not prevent it.
Sprinklers → activated by heat, not smoke.
Public Protection
Provided by government (tax-funded).
Fire dept. + hydrants = public protection.
Coefficient of Variation (CV)
Standard Deviation / Mean → true measure of risk.
Objective Risk
↓ when predictability ↑.
CBA Rule
: If risk cost > reward → avoid
High frequency + high severity =
avoidance zone.
When separation should be used
When one loss could shut down operations completely.
When the same risk affects multiple assets in one location (fire, flood, etc.).
When business continuity matters (factories, logistics, warehouses).
Downside of separation
Lower Risk, but Higher Cost
What Is Duplication?
Creating a backup, spare, or standby copy of an important asset or operation that is kept in reserve, not actively used — so that if the primary one is lost, you can continue operating
When to Use Duplication
When the cost of making a copy is low but potential loss is high.
When continuity is critical.
When time delay to restore operations would be costly.
When frequency of loss is low, but severity would be extreme if loss occurs
How Duplication Reduces Risk
Doesn't change frequency of losses (same probability of event).
Reduces severity → because recovery time/cost drops drastically.
Like separation, it improves predictability (less catastrophic uncertainty).
Therefore, Coefficient of Variation (CV) ↓ → Risk ↓.
Control-Type Risk Transfer
Transfer the activity, asset, or operation to someone else.
That other person now controls the exposure — and bears the risk.
Goal of Control-Type Transfer
Eliminate the chance that you'll suffer the loss directly.
If the exposure isn't yours, its losses aren't yours either.
When to Use Control-Type Transfer
The other party can handle the exposure better, cheaper, or more safely.
You have no competitive advantage in controlling that risk.
You can still achieve your goals without owning the exposure.