SOCIAL INFLUENCE AND GROUP BEHAVIOUR
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SOCIAL INFLUENCE AND GROUP BEHAVIOUR
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15 Terms
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Social Influence
How others affect behaviour
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Group
Two or more people interacting for a purpose
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Collective
People in the same place with minimal interaction
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Status
Importance of a group member’s role
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Power
Ability to influence others
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Coercive Power
Using threat or punishment
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Expert Power
Influence due to knowledge
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Informational Power
Control of useful information
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Legitimate Power
Authority given by position.
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Referent Power
Power from being liked or admired
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Reward Power
Ability to give rewards
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Deindividuation
Loss of self-awareness in a group
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Culture
Shared beliefs and values of a group
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Collective Culture
Focus on group goals
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Individualistic Culture
Focus on personal achievement
Note 
Flashcards (47)