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nominal scale
classifies data into distinct categories in which no ranking is implied
ordinal scale
classifies data into distinct categories in which rankings is implied
interval scale
is an ordered scale in which the difference between measurements is a meaningful quantity, but the measurements don’t have a true zero point
ratio scale
is an ordered scale in which the difference between measurements is a meaningful quantity and the measurements do have a true zero point
Interval Ex
Temperature & ACT Testing
Ratio Ex
Height & Age
Population
contains all of the items or individuals of interest that you seek to study
Population Ex
I want to study all BSAN 205 students and I survey all of you
Sample
contains only a portion of a population of interest
Sample Ex
I want to study all BSAN 205 students, but I only survey 4 of you.
Why should we collect data via sampling?
-less time consuming
-less costly
Population Paramater
summarizes the value of a specific variable for a population
Population Parameter Ex
Average age of all BSAN 205 students
Sample Statistic
summarizes the value of a specific variable for sample data
Sample Statistic Ex
average age of 4 BSAN students