Chapter 8

encoding

the processing of information into the memory system—for example, by extracting meaning.

storage

the process of retaining encoded information over time

retrieval

the process of getting information out of memory storage

parallel processing

the processing of many aspects of a problem simultaneously; the brain's natural mode of information processing for many functions, including vision. Contrasts with the step-by-step (serial) processing of most computers and of conscious problem solving.

sensory memory

the immediate, very brief recording of sensory information in the memory system

short-term memory

activated memory that holds a few items briefly, such as the seven digits of a phone number while dialing, before the information is stored or forgotten

long-term memory

the relatively permanent and limitless storehouse of the memory system. Includes knowledge, skills, and experiences.

working memory

a newer understanding of short-term memory that focuses on conscious, active processing of incoming auditory and visual-spatial information, and of information retrieved from long-term memory

explicit memory

memory of facts and experiences that one can consciously know and "declare"

effortful processing

encoding that requires attention and conscious effort

automatic processing

unconscious encoding of incidental information, such as space, time, and frequency, and of well-learned information, such as word meanings

implict memory

retention independent of conscious recollection

iconic memory

a momentary sensory memory of visual stimuli; a photographic or picture-image memory lasting no more than a few tenths of a second

echoic memory

a momentary sensory memory of auditory stimuli; if attention is elsewhere, sounds and words can still be recalled within 3 or 4 seconds

chunking

organizing items into familiar, manageable units; often occurs automatically

mnemonics

memory aids, especially those techniques that use vivid imagery and organizational devices

spacing effect

the tendency for distributed study or practice to yield better long-term retention than is achieved through massed study or practice

testing effect

enhanced memory after retrieving, rather than simply rereading, information

shallow processing

encoding on a basic level based on the structure or appearance of words

deep processing

encoding semantically, based on the meaning of the words; tends to yield the best retention

hippocampus

a neural center located in the limbic system; helps process explicit memories for storage

flashbulb memory

a clear memory of an emotionally significant moment or event

long-term potentiation

an increase in a cell's firing potential after brief, rapid stimulation. Believed to be a neural basis for learning and memory

priming

the activation, often unconsciously, of certain associations, thus predisposing one's perception, memory, or response

encoding specificity principle

the idea that cues and contexts specific to a particular memory will be most effective in helping us recall it

mood-congruent memory

the tendency to recall experiences that are consistent with one's current good or bad mood

serial position effect

our tendency to recall best the last (a recency effect) and first items (a primacy effect) in a list

anterograde amnesia

an inability to form new memories

retrograde amnesia

an inability to retrieve information from one's past

proactive interferance

the disruptive effect of prior learning on the recall of new information

retroactive interference

the backward-acting disruptive effect of new learning on the recall of old information

repression

in psychoanalytic theory, the basic defense mechanism that banishes from consciousness anxiety-arousing thoughts, feelings, and memories

reconsolidation

a process in which previously stored memories, when retrieved, are potentially altered before being stored again

misinformation effect

when misleading information has corrupted one's memory of an event

source amnesia

attributing to the wrong source an event we have experienced, heard about, read about, or imagined

deja vu

that eerie sense that "I've experienced this before." Cues from the current situation may subconsciously trigger retrieval of an earlier experience.