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Allusion
making a brief reference to something known ex: Shakespeare
Analogy
Explaining something complex by comparing it to something more simple
Anadiplosis
repetition of the last word of a clause or phrase to start a clause
Anaphora
repetition of a word or a or expression at the beginning of clauses
Antiphrasis
the ironic or humorous use of words in sences which mean the opposite
Argument
the combination of reasons, evidence, etc for the author to convince the reader of their position
Aristotelian appeals
methods to appeal an audience and convince them: ethos, logos, and pathos
Attitude
the authors personal views or feelings about the subject at hand
Audience
who the author is directing the message towards
Compare and Contrast
discussing the similarities and differences between two things to persuade or show purpose
Concession
agreeing with the opposite view point on a certain smaller point
Connotation
The implied meaning of a word; which can broadly have a positive, negative, or neutral connotation
Context
the extra textual environment in which the text it being delivered
Counter argument
the arguments against the authors position
Deductive reasoning
a form of logical reasoning where a general principle is applied to a specific case
Denotation
the literal dictionary definition of a word
Diction
the style of language used; generally to be appropriate to the audience and the situation
Dysphemism
the substitution of a negative or offensive term in place to an agreeable one
Epistrophe
the repetition of a word or phrase at the end of a sentence
Ethos
setting up a source as credible or trust worthy
Evidence
the information presented meant to persuade the audience of the authors position
Figurative language
the use of language in a non literary way: simile, metaphor
Genre
the specific type of work being presented
Hypallage
the interchange of two elements in a phrase from a more logical to a less logical one
Hyperbole
overstating a situation for humorous or dramatic effect
Imagery
any discriptive language used to evoke a vivid sense or image of something; includes figurative language
Implication
when something is suggested without being concreetly stated
Inductive reasoning
making a generalization based on specific evidence at hand
Irony
the most basic sense of saying the opposite of what you mean; also used in situations when the results are dramatically different than intended
juxtaposition
placing two very different things together for effect
Logos
appealing to someone’s sense of facts and logic
Occasion
The reason or moment for writing or speaking
Organization
how the different parts of an argument are arranged in a piece of writing or speech
Pathos
appealing to someone’s emotions
Paradox
a phrase or assertion that appears to contradict itself (the contradiction itself may have its own meaning)
Purpose
The authors persuasive intention
Repetition
re using a word or a phrase repeatedly for effect or emphasis
Rhetoric
the use of spoken or written word to convey your ideas and convince an audience
Rhetorical triangle
The relationship between the author, the audience, the message, and the context
Speaker
the persona adopted by the author to deliver his or her message, may or may not be the same person as the author
Style
the authors own personal approach to rhetoric in the piece; similar to the voice
Symbolism
using a symbol to refer to an idea or concept
Synthesis
combining sources or ideas in a coherent way for purpose of a larger point
Themes
overarching ideas or driving premises of a work
Tone
The use of stylistic devices to reveal an authors attitude towards a subject
Voice
an authors unique sound, Similar to style