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Perception
the process of organizing and interpreting sensory information, enabling us to recognize meaningful obects and events
Bottom-Up Processing
analysis that begins with the sensory receptors and works up to the brain’s integration of sensory information
Top-Down Processing
information processing guided by higher-level mental processes; we construct perceptions drawing on our experiences and expectations
Perceptual Set
a predisposition or readiness to perceive something in a particular way
Closure
the tendency to complete figures that are incomplete
Figure and Ground
the organization of the visual field into objects that stand out from their surroundings
Proximity
the grouping of objects or items that are close to each other
Similarity
the tendency to perceive things that look similar to each other as being part of the same group
Attention
focusing awareness on a narrowed range of stimuli or events
Selective Attention
the ability to focus on only one stimulus from among all sensory input
Cocktail Party Effect
ability to concentrate on one voice amongst a crowd
Inattentional Blindness
failing to see visible objects when our attention is directed elsewhere
Change Blindness
failing to notice changes in the environment; a form of inattentional blindness
Binocular Depth Cues
cues of depth perception that arise from the fact that people have two eyes
Retinal Disparity (Binocular Cue)
our two eyes see slightly different images; the brain processes distance — the greater the difference between two images, the closer the object
Convergence (Binocular Cue)
the extent to which the eyes cross when looking at an object
Monocular Depth Cues
aspects of a scene that yield information about depth when viewed with only one eye
Relative Clarity (Monocular Cue)
hazy objects are farther away than sharp, clear objects
Texture Gradient (Monocular Cue)
as distance increases, there is a gradual change in the way we perceive texture; coarse and distinct to fine and indistinct
Linear Perspective (Monocular Cue)
the more parallel lines converge, the greater their perceived distance
Interposition (Monocular Cue)
if one object partially blocks our view of another object, we perceive it as closer
Apparent Movement
an illusion of movement perception that occurs when stimuli in different locations are flashed one after another
Prototype
a mental image or best example of category
Schema
a concept or framework that organizes and interprets information
Assimilation
interpreting new experiences in terms of our existing schemas
Accommodation
adapting our current understandings (schemas) to incorporate new information
Algorithm
a methodical, logical rule or procedure that guarantees solving a particular problem
Heuristic
a simple thinking strategy that often allows us to make judgments and solve problems efficiently; speedier but more error-prone
Representativeness Heuristic
judging the likelihood of things in terms of how well they seem to represent/match prototypes; may lead us to ignore other relevant information
Availability Heuristic
estimating the likelihood of events based on their availability in memory; if instances come readily to mind, we presume such events as common
Mental Set
a tendency to approach a problem in one particular way, often a way that has been successful in the past
Priming
the activation of certain associations (usually unconsciously), resulting in predisposing one’s perception, memory, or response
Framing
the way an issue is posed and its effect on thinking and decision-making
Gambler’s Fallacy
the belief that the odds of a chance event increase if the event hasn’t occurred recently (e.g., believing a coin has to land on tails since it landed on heads the last five times)
Sunk-Cost Fallacy
a framing effect in which people make decisions about a current situation based on what they have previously invested in the situation
Executive Function
higher-order, complex cognitive processes (includes thinking, planning, and problem-solving)
Creativity
the ability to produce novel and valuable ideas
Divergent Thinking
expanding the number of possible problem solutions; taking creative thinking in different directions
Convergent Thinking
narrows the available problem solutions to determine the single best solution
Functional Fixedness
the tendency to think of things only in terms of their usual functions; suppresses creativity and problem-solving
Encoding
the processing of information into the memory system
Storage
the retention of encoded information over time
Retrieval
the process of getting information out of memory storage
Explicit Memory
memory of facts and experiences that one can consciously know and declare
Prospective Memory
remembering to do something at some future time
Episodic Memory
the collection of past personal experiences that occurred at a particular time and place
Semantic Memory
a network of associated facts and concepts that make up of our general knowledge of the world
Implicit Memory
memories we don’t deliberately remember or reflect on consciously
Procedural Memory
the gradual acquisition of skills as result of practice; knowing how to do things
Long-Term Potentiation
an increase in a cell’s firing potential after brief, rapid stimulation; a neural basis for learning and memory
Working Memory Model
an explanation that sees short-term memory as an active store holding several pieces of information simultaneously
Working Memory
involves conscious, active processing of incoming auditory and visual-spatial information, and of information retrieved from long-term memory
Central Executive
the part of working memory that is responsible for monitoring and directing attention and other mental resources
Phonological Loop
the part of working memory that holds and processes verbal and auditory information
Visuospatial Sketchpad
a component of working memory where we create mental images to remember visual information
Long-Term Memory
the relatively permanent and limitless storehouse of the memory system; includes knowledge, skills, and experiences
Multi-Store Model
explanation of memory that sees information flowing through a series of storage systems
Echoic Memory
a momentary sensory memory of auditory stimuli
Iconic Memory
a momentary sensory memory of a visual stimuli
Automatic Processing
unconscious encoding of incidental information (e.g., space, time, and frequency) and of well-learned information (e.g., word meanings)
Effortful Processing
encoding that requires attention and conscious effort
Levels of Processing Model
model of memory that assumes information that is more deeply processed will be remembered more efficiently and for a longer period of time
Shallow Encoding
encoding based on surface features (what something looks or sounds like); basic understanding
Deep Encoding
encoding based on an event’s meaning as well as connections between the new event and past experience; deep understanding
Structural Encoding
relatively shallow processing that emphasizes the physical structure of the stimulus
Phonemic Encoding
encoding information according to the sound of the word used to identify it
Semantic Encoding
the encoding of meaning (including the meaning of words)