Communication theory

What is communication?

The act of transmitting information, ideas, thoughts and feelings from one person to another.

What is the theory of communication?

The study of the principles behind effective communication.

What are the key elements of communication?

Message, Sender, Noise, Receiver, Context, and Channel.

What is the role of cognition in communication?

Cognition is the mental act or process by which knowledge is acquired, including perception, intuition, and reasoning.

What are the barriers to effective communication?

Noise, interpersonal barriers, intrapersonal barriers, and cultural variations.

What does the 'you-viewpoint' refer to?

A strategy in communication that entails adopting the second person perspective to focus on the receiver's interests and emotional response.

What are the seven C’s of communication?

Clarity, Conciseness, Concreteness, Correctness, Coherence, Completeness, and Courteousness.

What is proxemics?

The study of space in interpersonal relationships, indicating power and authority in business.

What are the advantages of Lasswell’s model of communication?

It is a simple model, suits most types of communication, and effectively deals with the concept of effect.

What are the disadvantages of Berlo’s Source-Message-Channel-Receiver Model?

It is complex, does not account for feedback, and requires participants to have the same level of communication skills.

What is the difference between formal and informal communication?

Formal communication transmits structured information and follows a chain of command, while informal communication does not follow strict hierarchies and may include casual exchanges.

What are the components of non-verbal communication?

Gestures, body language, facial expressions, touch, physical distance, eye contact, posture, and vocal features.