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Normative theory vs descriptive theory and why is normative not enough?
What is prospect theory? Tversky & Kahneman model
What are probability weightings like when thinking about equivalent value?
Tversky & Kahneman probability weighting function family
The Prelec Probability weighting family functions
Interesting interpretations from empirical evidence
Tversky and Kahneman utility function (value functions)
Parametric family of value (utility) functions
What is the certainty effect? Use the common ratio to explain this difference that we see in empirical preferences