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Imperfectly competitive markets
markets with only one or a few suppliers
Firms in imperfectly competitive markets
can’t assume that the quantity they supply does not affect price, faces a downward sloping demand curve (if supply increases, price goes down)
Market power
ability to choose market prices, possessed by firms facing a downward sloping demand curve
Monopoly
when a market has one supplier, arises due to barriers to entry
Barriers to entry
ownership of a key resource, government created monopolies, natural monopolies
Government created monopolies
when the government gives the rights to supply a product to a single company; ex. patent, copyright law
Natural monopolies
when a single firm can supply the market at a lower cost than could two or more firms; happens when there are large fixed costs that cause the average costs to fall as production increases
Impact of monopolies on social welfare
transfers consumer surplus to the monopoly (consumers could have paid less than monopoly price in a competitive market), reduction in social well-being (restriction of supply)
Profit maximization
increase supply until marginal cost equals marginal revenue
Sherman Anti-Trust Act
1890 law used to increase market competition; large mergers and acquisitions must be reviewed by government regulators
Price discrimination
charging different prices to different customers, makes the marginal revenue curve closer to the market demand curve, moves market closer to socially efficient quantity
Oligopoly
market with only a few sellers
Oligopolies vs. monopolies
oligopolies must also consider the choices other suppliers make
Cartel
suppliers in an oligopoly agree to cooperate and behave like a monopolist to maximize profits, illegal under US anti-trust law
Problems faced by cartels
marginal revenue will be greater than marginal cost for each firm, creating temptation to increase production, which lowers market price and negatively impacts other members of cartel
Organization of Petroleum Exporting Companies (OPEC)
caused oil prices to increase sharply during the COVID-19 pandemic by reducing oil output
Monopolistic competition
markets in which firms produce similar but differentiated products; ex. books, restaurants, clothes
Firms in monopolistically competitive markets
faces a downward sloping demand curve, chooses output the same way a monopoly does
Entry and exit in monopolistically competitive markets
entry will continue until economic profits reach zero because there are no barriers to entry
Welfare properties of monopolistically competitive markets
there is some social inefficiency because price exceeds marginal costs, consumers benefit from the increased range of choices