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Factor
thing being studied
Levels
Different conditions or values assigned within a factor in an experiment. (conditions/groups)
Between groups factor
A design where different participants are assigned to different levels of the factor.
Within groups factor (repeated measures factor)
A design where the same participants are exposed to all levels of the factor.
Longitudinal study
A research design that follows the same subjects over an extended period.
Carryover effects
When the effect of a treatment persists and affects subsequent measures.
how are carryover effects solved?
Carryover effects are typically solved through counterbalancing, randomization, or washout periods between conditions to minimize their impact on experimental results.
Complete counterbalancing
all possible treatment orders
how do you determine orders in complete counterbalancing
for n conditions calculate
n x (n-1) x (n-2) …. x 1
example:
2 conditions (A, B):
2! =2 ×1 =2
3 conditions (A, B, C):
3!=3×2×1=6
Independent variable with 2 levels
There are 2 possible orders in complete counterbalancing.
Independent variable with 3 levels
There are 6 possible orders in complete counterbalancing.
Incomplete counterbalancing
A method where only a subset of all possible orders is used.
Latin Square design
A counterbalancing approach that ensures each condition appears once in each position. (n x n)
can you counterbalance a longitudinal design?
No, because age/maturation/etc are the independent variable
developmental design strategies
cross-sectional designs, longitudinal designs
cross-sectional designs (definition/drawbacks)
These use different age groups to show a change over time during development.
drawbacks: vulnerability to selection/recall bias
Cross-sectional developmental studies suffer from cohort effects, but longitudinal studies do not.
longitudinal design drawbacks
dropout
Internal Validity
When an experiment is constructed so that extraneous factors are sufficiently controlled, we can conclude that changes in the dependent variable are due solely (maybe) to the differing levels of the independent variable.
Potential Problems with Dependent Variables
Ideally you want your dependent variable to be able to capture a range of performance.
– Floor and ceiling effects
– Restricted ranges
confounding variables
external factor that affects both dependent and independent variables, introduces error and bias.
What to do about confounding variables
Hold them constant, or match your groups/levels.
Make sure that their influence is not systematically
occurring in one or more of your groups/levels. In
other words, try to randomly assign the influence of
the confounding variable across the levels of the
experiment. In theory, this type of approach should
balance out the effect of the confounding variable.
Problem: You need enough subjects to be able to use
this approach.
Statistical Control of Potential Confounding Variables
Variables that we know will affect the measurement of the dependent variable, removed influence via statistical control (covariates)
Increasing Generalizability
Increases External Validity
Quasi-Independent Variables
anything that cannot be directly controlled and manipulated by the researcher.
can be subject variables
Natural treatments
Events in the real world.
• Major historical events
• Natural disasters
• Changes in rules/regulations
Before and After Designs
These designs do not include a comparison group. just show differences, especially in photos.
The Interrupted Time Series Design
simplest type of design includes a pretest and
posttest.
Pre-test → Intervention/Treatment → Post-test
Ways to Improve Before and After Designs and Designs where you cannot counterbalance
Multiple Group Before and After Design (showing that results occur across multiple groups)
Repeated Measures Panel Design (many pre/post tests are examined)
Multiple Baseline Design/Staggered Start Design
Age Effects
How your age might influence behavior independent of generational and/or shared historical events.
Cohort Effects
effects that can be attributed to when an individual was born.
Period Effects
istorical influences on behavior that affect a variety of ages
• (e.g., 9-11, David Bowie’s death)
Cohort effects vs Period Effects
Cohort effects apply to a specific group of people (usual defined by age), while period effects/events affect everyone who was exposed to the event (but maybe not in the same way)
Case study
An in-depth analysis of a single subject or group, useful for exploring complex issues.
AB study design
A design with a baseline (A) and a treatment phase (B), but can have limitations in establishing causal relationships.
Withdrawal or reversal design
A method where the treatment is applied and then removed to observe changes in behavior.
Multiple baseline design
A design that staggers the introduction of treatment across individuals or settings to demonstrate effects.
Vividness effect
A phenomenon where more vivid or emotionally charged information is better remembered.
Placebo effect
When participants experience a perceived benefit from an inert treatment.
Confirmation bias
The tendency to check for information that supports one’s beliefs while ignoring contradictions.
Survey advantages
Including efficiency and the ability to collect data from a large population.
Survey drawbacks
Potential issues with self-report accuracy and sample bias.
Sampling frame
A list from which a sample is drawn for a survey.
Probabilistic sampling
Sampling where each member of the population has a known chance of being selected.
Non-probabilistic sampling
Sampling where not all members of the population have a chance of being selected.
Simple random sampling
Everyone in the population has an equal chance of selection.
Systematic random sampling
Selecting participants based on a fixed interval from a randomly chosen start.
Stratified random sampling
Population divided into subgroups, and random samples are taken from each.
Cluster sampling
Dividing the population into clusters and randomly selecting entire clusters.
Convenience sample
Participants selected based on their easy availability.
Survey open-ended questions
Allow respondents to answer freely, providing richer data but can be hard to analyze.
Forced Choice question
A survey question format where respondents must choose between options.
Likert scale
A rating scale that measures attitudes or opinions on a level of agreement.
Semantic differential scale
A scale measuring the meaning of concepts across bipolar adjectives.
Context effects
Changes in survey responses based on the order or context of questions.
Socially desired responding
Answering survey questions in a way that is perceived favorably by others.
Double negative question
A question that contains two negatives, leading to confusion.
Single negative question
A question with one negative which can lead to misinterpretation.
similarities/differences between longitudinal and within subject studies
Differences:
longitudinal studies follow a set group of people over a long period of time. Within subject studies compare different conditions within the same subjects at a single point in time.
Similarities:
Both study designs aim to understand changes and effects over time and conditions.
Small n designs
Research designs that focus on a small number of participants; often criticized for low generalizability.