1/50
Looks like no tags are added yet.
Name | Mastery | Learn | Test | Matching | Spaced | Call with Kai |
|---|
No analytics yet
Send a link to your students to track their progress
Cognition
How we acquire, process, use, store, and retrieve information to make judgements, inferences, and decisions
Example of Cognition - Bransford and Johnson
Description of a process → very vague and unspecific, couldn’t tell you what it was, but once labeled very easy to see how it makes sense.
Works because it shows how information is structured and stored in memory, and how facts are connected to one another
Script vs Schema
Script: procedural information
Schema: how information is organized
Balance Theory
People strive for a positive "balance" in their sentiments (like or dislike) towards others. For example, an "enemy of an enemy" is a "friend," and a "friend of an enemy" is an "enemy". Used to avoid cognitive dissonance, matching of associations to align sentiments → called a balanced triad
How can you tell if a triad is balanced?
Multiply all associations together, assuming a positive value for positive assumptions and vice versa for negatives (i.e. positive is +1 and negative is -1). If it results in a positive number, it is balanced.
What are the 2 models of candidate evaluation centering on memory?
Memory-Based Opinion
Online Opinion
What is the Memory-Based Opinion Model?
developed by John Zoller, common sense based
cognitive framework that suggests individuals form opinions by retrieving and evaluating information from their long-term memory at the moment they are asked to give a judgment
Example
Bush v Gore Election
People start by seeing a story about Bush’s position on tax cuts, then a story about his drug use, and then a story about his support for the death penalty. Then asked about opinion on Election Day - have to recall specific pieces of evidence/information to construct overall attitude
Problem w/ This
We may not remember all the information and our opinions about it
Paper by Hernstein: we walk around with all this information and have to pull it out/retrieve it on Election Day
we make judgements at the end, not as we go
What is the Online Opinion Model?
Says that people process new information as it arrives, constantly updating an overall impression.
Example
Bush v Gore Election
People start by seeing a story about Bush’s position on tax cuts (creates positive evaluation), then a story about his drug use (this is a negative so evaluation becomes neutral), and then a story about his support for the death penalty (positive evaluation again). Then asked about opinion on Election Day - report a positive attitude
Most people can only come up with 1 or 2 pieces of information about candidates, more about overall feelings
Why do we study errors and biases?
Looking to explain mistakes
Ex: Challenger Explosion, where they ignored and discounted relevant info and went ahead with the launch
Show us something about how we normally think
Ex: efficiency vs accuracy trade offs, System 1 vs System 2 thinking, optical illusions like the Moon Illusion
Moon Illusion
An optical illusion where the Moon appears larger when it is near the horizon compared to when it is high in the sky
Caused by our brain's perception of distance and context, as the Moon is compared to terrestrial objects on the horizon, making it seem farther away and therefore larger to compensate.
What are our cognitive tasks?
Judgement: assigning values based on a certain dimension
Ex: Is Trump liberal or conservative? → ideological dimension, where do we perceive him to be?
Inference: solving problems using information we have available to make a decision/arrive at a conclusion, usually about something we don’t know
Ex: Climate change → we don’t know the effects so we have to guess
Decision-Making: choice
Ex: elections → have to make a choice about which candidate to support
Usually done through groups or institutions
What is an example of how cognitive tasks work together?
Concealed Carry On Campus Example
Judgement: Guns are dangerous, is campus?
Inference: What would happen if we allowed CC on campus?
Decision: Vote on issue
What are cognitive challenges we face?
Uncertainty: not enough, unreliable, or conflicting information
Limitations and Vulnerabilities: we are liable to making mistakes, there are limits to human capacity
What is an example of one mental trap we fall victim to?
Sunk Cost Trap: where people continue an endeavor due to previously invested resources like time, money, or effort, even if continuing is no longer rational or beneficial
What is a heuristic?
A quick and easy way of thinking, similar to System 1, opposite of “algorithmic thinking”
Who are the primary researchers of the biases we learned about?
Kanheman and Tversky → from the 70s to early 2000s
What are the heuristics we learned about in class?
Availability
Representativeness
Simulation
Availability Heuristic
Judging likelihood/prevalence of a certain kind of event by how easy it is for us to remember specific examples of that kind of event
Ex: L experiment → are there more words that start with L or with L as the 3rd letter?
Would think the 1st one, but it is actually the 2nd
It is much easier to think of words with L as the first letter vs words with it as the 3rd
Representativeness Heuristic
Assigning a specific object to a certain category based on how closely it resembles, or represents, that category
Ex: Assuming that it is more likely that someone is both a bank teller and a feminist rather than just one or the other
intersection between the two is much rarer than each on its own
Simulation Heuristic
Assumption that an event is more likely to happen if we can easily imagine it
Ex: feeling more upset if a car accident was caused by an unusual event, such as taking the bus instead of driving
What are we studying when looking at political thinking?
The connection between attitudes, beliefs, and information
Attribution
Specific kind of belief that explains the cause/reason for a certain type of behavior. The we way answer this determines our reactions.
Not just behavior, but conditions.
Looking to explain/identifying cause of some behavior or situation
What are the two kinds/categories of attributions?
Individual/Internal: something about them as a person
Situational/External: something about the situation, environmental factors, outside of themselves
Why does attribution matter?
Fundamental Attribution Error: the tendency to overestimate the role of personality and underestimate the role of situational factors when explaining others' behavior
Actor-Observer Difference: the tendency to attribute others' behavior to internal factors (like personality) while attributing your own behavior to external, situational factors
If shown actions from different POVs, differences are shown in attribution
Ideology and Attribution
Example of Looking at Why People Commit Crimes (On Average)
Conservatives tend to explain this w/ internal attribution
Liberals tend to explain this w/ external attribution
Where this might be reversed → explanation of homosexuality
Ultimate Attribution Error
A cognitive bias that occurs when people attribute the negative behaviors of an out-group to their internal flaws, while attributing positive behaviors to luck or situational factors, and vice versa w/ their in-group
Disconfirmation Bias
A cognitive bias where individuals are more critical of, and expend more energy trying to refute, evidence that challenges their existing beliefs, while uncritically accepting information that supports those beliefs
Can beliefs shape ideas?
most typically, we learn something that shapes our beliefs and that then shapes attitudes
But also → Selective exposure: tendency to seek out info that confirms our beliefs
Accept info that supports our pre-existing beliefs, and reject that which does not
Motivated Reasoning
the cognitive process of using reasoning to reach a desired conclusion, rather than using reasoning to find the most accurate conclusion
Who popularized motivated reasoning? What did they say?
Kunda (1990) - we have 2 main goals when processing information
Accuracy: want to know truth, regardless of what it is
Directional: we want to reach a particular conclusion, seeing things the way we want to see them
In Class Example of Motivated Reasoning
Asked about beliefs/attitudes about the death penalty, then shown 2 different paragraphs with information pro/against it
Attitudes were consistent when people received consistent information, but inconsistent when given contrary evidence.
Shows strong connect between prior beliefs and new ones, but cant tell which comes first
What should happen if we are following accuracy motivations when presented with contrary evidence?
Change your beliefs
What should happen if we are following directional motivations when presented with contrary evidence?
Creates a belief dilemma, do we change? Question about consistency
Did people maintain their beliefs or adapt in the in-class experiment regarding the death penalty?
People did not engage in belief change, only about 5 out of 50. Shows belief stability.
Seen as evidence of motivated reasoning, since they are looking at directional goals instead of believing the evidence.
Done primarily through disconfirmation bias
Arguments for Motivated Reasoning
Lord et. al: backlash effect → when you see challenging evidence, makes beliefs even stronger
Kunda: accuracy and direction
Lodge and Taber: motivated skepticism
Nelson et, al: attitude change is rare, done through reframing
people find other reasons to maintain beliefs, even when shown other evidence
Arguments Against Motivated Reasoning
Tetlock and Bullock: no way to distinguish between motivational and cognitive explanations, we use Bayesian updating
There is a formula that explains how we should respond when it comes to new information, we update beliefs in accordance to prior and new
Wood: false beliefs can easily be corrected, especially when erroneous
CoppockL everyone responds to new information more or less the same way, regardless of prior beliefs/attitudes
no evidence of backlash
Definition of Values
Enduring belief that a specific mode of conduct or end-state of existence is personally or socially preferable to an opposite or converse mode of conduct or end-state of existence
General principles of right or wrong that can be applied to many different people, actions or situations
Consensus ideas - everyone has them but we may not agree on how to center them
Definition of Value System
An enduring organization of beliefs concerning preferable modes of conduct or end-states of existence
What were Rokeach’s contributions to the study of values?
Terminal vs Instrumental Values
What are terminal values?
Desirable end-states of existence; the goals a person would like to achieve during his or her lifetime (ie. end states)
Examples:
self-respect
salvation
social recognition
true friendship
an exciting life
a comfortable life
What are instrumental values?
Preferable modes of behavior or means of achieving one's terminal values (ie. ways of behaving)
Examples:
ambition
courage
helpfulness
imagination
Schwartz’ Definition of Values
1. are concepts or beliefs
2. pertain to desirable end states or behaviors
3. transcend specific situations
4. guide selection or evaluation of behavior and events
5. are ordered by relative importance
Connect basic motives w/ needs, leads to circular model (certain values are opposed to one another)
What are two examples of values in American political culture?
Individualism: giving priority to one's own goals over group goals and defining one's identity in terms of personal attributes rather than group identifications
Example: individual liberty, personal responsibility, work ethic
Equality: a state of affairs in which all people have the same status in certain respects
Examples: political equality, equal opportunity, social equality, economic equality
What was Engelhardt’s research contirbution?
Building off of Maslow’s hierarchy of needs, applying it to a global scale → divided values into materialistic and post-materialistic
Showed that more developed countries tend to focus on post-materialistic values, while less developed countries focus more on materialistic ones
this shift occurs as countries continue to develop
Post-materialism
Suggest that concern for quality-of-life occur only after individuals have met their more basic needs for food, water, safety and shelter
Example: giving people more say in government, protecting freedoms
What are democratic values?
The two most important are…
Representation → needs/wants/desires
Individual Rights
What is tolerance?
Being willing to give the people you don’t like the same rights as you
What are arguments in the tolerance debate?
Stouffer: large gap between tolerance as a principle and as a practice
Prothro and Grigg: tolerance levels rising in the 70's with greater education
With greater education comes a greater acceptance of views and understanding
Sullivan: increase tolerance an illusion
Thought that education just makes you more tolerant of certain groups, but not groups to which you particularly dislike
Value Pluralism
Where many values exist alongside each other
Arguments for Value Pluralism
Schwartz’ model: circular model shows inevitable value conflict, because you can’t have it all
Tetlock: people develop complex, contingent attitudes across different scenarios
Feldman and Zaller: ambivalence in values, people don’t have an opinion on many issues like social welfare because it shows difference between 2 opposing values (freedom and equality)
Discussion around Environmentalism
developing countries don’t have capacity to focus on climate change → more of a terminal value
Schultz says there are multiple kinds of environmentalists
Egoistic: values focused on oneself and self-oriented goals
Ex: I may not care a lot about pollution until it starts affecting me directly
Altruistic: values indicate concern for other people
Ex: Building a dam would displace people and their homes, so I don't like it
Biospheric: values include concern for the wellbeing of all living things
Ex: climate change is bad because it affects humans, animals and the environment!