Studied by 83 peopleDisney's TV Networks
21st Century Fox National Geographic FX ABC FreeForm ESPN A&E Lifetime
Universal Networks
NBC E! USA Network Bravo Oxygen USA Syfy MSNBC CNBC
Paramount Network
CBS CW BET MTV Showtime Nickelodeon VH1 CMT Comedy central logo tv
Warner Bros Networks
Cartoon network adult swim boomerang animal planet HBO Max TBS TNT Tru Tv CNN
Disney Streaming
Disney+ Hulu
paramount streaming
Paramount+
How do Networks make Money?
they sell ads space
Who owns Fox?
Fox
Who owns ABC?
Disney
who owns NBC?
Universal
Who owns CBS?
paramount
Who owns CW?
CDS (AKA paramount) + Warner Bros
Who owns 20th Century Fox?
Disney
what do Production studios do?
record shows to sell. Does not matter to who. they just care if they sell
what are affiliates?
Local broadcaster/stations. There Job is to show the shows the networks wants/syndicated shows they buy. They make money by selling ad space to local places.
What do advertisers do?
They finance broadcast media content and supports the commercial broadcasting industry
what does it mean to be syndicated?
A show must be on air for 5 years before this happens. It normally is sold to one company in each area. They producers of the show make money every time its played and the sellers make money from stations buying it
How does Cable/Satellite Systems make money?
selling bundles of tv stations.
what are traditional media streaming system? How do they make money?
Radio/tv. they make money from ads
How do tech streaming systems make Money?
ads and subscribers
How do public systems make money?
donations or public funding
why are the media in the US different from media outlets from around the world?
Horror and stupid movies strive here, we have different culture norms.
Top Sports Show Cost (Sunday Night Football)
$828k for 30 sec
Top scripted show cost (Grays Anatomy)
$208K for 30 sec
Top unscripted show Cost (The Voice)
$227K for 30 sec
expected Global TV ad Spend expected for 2023
$833 Billion
CEO of Walt Disney
Bob Inger
what is the The Importance of a built in audience
marketing purposes
Top 5 Markets in the US
New York Los Angeles Chicago Philadelphia Dallas
The America Tv systems...
are independent. no state run
what are the tv Shows provided by the network?
Morning and evening news soap operas sports late night programs
the programs have…
the commercials already inserted
if your show reaches 100 episodes...
it can be shown around the world/ syndicated
order of rights sold
1.local tv 2.markets in all countries 3.satellite/cable tv 4.streaming services
1 point =
1 % of ownership
what is a Cash type of program sales
meaning local stations agree to pay a syndicator cash for the rights to air a certain program
what is a cash + Barter type of program sale
the local station agrees to pay some cash (less then the cash deal) in return they have a few commercial spots (some are already filled some are open for local ads)
examples of first run/ original syndication
wheel of fortune, jeopardy, ellen
examples of off network syndication
friends seinfeld everybody loves raymond
old movies
often seen on cable networks
Prime Time Access Rule (PTAR)
one hour of prime time programing each evening (with Sunday being the expectation) must be none network shows
why are Dayparts important
they determine advertising rates
Day parts in order
Early Morning day early fringe prime time late night overnight
most expensive time for ads
primetime + fringe
Cheapest time for ads
afternoon and overnight
examples of studio streaming services
Disney+ Hulu Paramount+ Peacock Max Netflix
examples of Tech streaming companies
Apple Tv+ Prime Video YouTube Tv
independent streaming services
FuboTV Roku Original content sling tv Fifth Season
examples of Second tier/stand alone streaming services
ESPN+
HGTV
Discovery
what is an “O&O station”
an affiliate that is owned and operated by the network
Note
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