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idiographic definition
researches that focus on a particular individual or a small group - unusual cases
qualitative: in depth interview and data.
nomothetic explanation
studying human behaviour by establishing general principles. Large samples - objective
quantitative: correlations, numerical dara
limitation - lack scientific rigour
idiographic methods are subjective
case studies, unstructured interviews: personal judgment.
researcher bias and reduces objectivity, lack scientific reliability
therefore nomothetic approach considered more scientific: generalisable.
strength - scientific credibility
nomothetic is scientific
standardised procedures, controlled conditions and large group sample.
allows replication and development of general laws, increases credibility.
offers objectivity and generalisable findings.
strength - detailed insight
idiographic studies provide rich qualitative data, focuses on overlooked behaviours.
e.g HM/KF found details about memory stores that would not have been identified.
allowed psychologists to refine theories and develop them
therefore valuable for allowing psychological theories to develop