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Technology
Olsen and Engen (2007) define technology as the integration of artifacts and knowledge, as well as the social contexts by which the 2 elements interact.
Technological determinism
coined by Thorstein Veblen, a related theoretical perspective where technology is seen as the driving force that shapes the culture in a society
Critical Theory of Technology
Feenberg (2005) offered a new perspective in this theory, according to him, technology is a 2-sided phenomenon, the 2 sides being the operator or the creators of technology and object or the people who use it
Social Construction of Technology Theory
proposed by Pinch and Bijiker (1984), this
theory argues that humans and their actions
shape technology.
Interpretative flexibility
Any technological
advancement is interpreted differently by
different member groups of society
Digital Age
5th evolution of media, an acceptable term on how we communicate,
consume and develop new cultures
Multimedia
refers to the
experiencing of multiple
media contents in 1 go
Transmedia
narrative and non- narrative elements that are spread across multiple platforms
and creates one one- story world.
Long (2007)
identified key concepts in transmedia storytelling
Estrella Mountain Community College website
Is the “ability to safely, responsibly, creatively, and effectively use appropriate technology” for communication; information; problem solving and Innovation and many more.
Media Literacy
Is concerned with the understanding of the
tools that we use to communicate in various
platforms.
Information Literacy
Focuses on scrutinizing and evaluating the
content being shared in various sources.
Technology Literacy
More about the comprehension of how tools
and media forms change over time and how to
use them effectively to achieve various
communication and information goals.
Design thinking
It is a process of conceptualizing solutions to
daily problems by empathizing with what
users feel and need and refining proposed
solutions through prototyping and testing.