Business Topic 1.4 Test Revision

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10 Terms

1
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Liability

Refers to who is responsible for a business's debts, especially when the business fails.

2
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Limited liability

If your business gets into debt, you will lose your investment but are not responsible for repaying the debt.

3
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Unlimited liability

You are responsible for repaying all business debts; personal belongings may be at risk.

4
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Sole trader

An individual who owns and runs their own business, the simplest form of business.

5
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Partnership

A business arrangement where two or more individuals combine resources and share profits and losses.

6
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Private Limited Company (LTD)

A type of company owned by shareholders that limits the liability of its owners.

7
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Franchise

A business model where a well-known business sells rights to its brand and operations to another business.

8
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E-commerce

The process of buying and selling products electronically via the internet.

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M-commerce

The use of mobile technology, like smartphones and tablets, for buying and selling products.

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Marketing mix

The set of marketing tools that a firm uses to pursue its marketing objectives, consisting of 'the 4P's': Product, Price, Promotion, Place.