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Political Culture
Set of beliefs
Individualism
Freedom of action and choice
Conservatism
More regulation of social behavior
Gender Gap
The gap between the amount of women and men who vote
Political Socialization
The experiences and factors that shape our political values
Individual Enterprise
Business/industry is controlled by individuals and private corporations
Liberalism
Less government control over social behavior, greater regulation of the economy (often Democrat)
Public Opinion Poll
Helps gauge election results
Generational Event
An event that has significant impact on shaping the views of a generation
Equality of Opportunity
Government should ensure that everyone competes on a “level playing field”
Libertarianism
Very little government intervention beyond protecting private property and individual liberty
Horse-race journalism
Coverage of political campaigns that focuses more on the drama of the campaign than on policy issues
Fiscal Policy
Taxation and spending, determined by Congress & the president, budget process
Benchmark Poll
Taken at the beginning of a campaign to gauge support
Rule of Law
Nobody is above the law
Ideology
Philosophy
Exit Poll
Surveys conducted as people are leaving their polling place
Agenda Setting
The media’s ability to highlight certain issues and bring them to the attention of the public
Partisan Bias
The slanting of political news coverage in support of a particular political party of ideology
Political Action Committee (PAC) & Super PACs
PAC: electioneering arm of interest groups and Super PACs: organizations that may spend an unlimited amount of money on a political campaign
Caucuses
A process through which a state’s eligible voters meet to select delegates to present their preferences in the nomination process