Ch 7. Social Psyche- Social Influence

Implicit expectations

conformity and social roles

explicit expectations

compliance and obedience

giving up seat to person on bus

Implicit expectation example

no smoking sign

explicit expectation example

Social Influence

When our thoughts, feelings, and behaviors change because of pressure from our social world

Public conformity

acting as if you conforming but don’t necessarily believe in it

provate conformity

“drinking the Koolaid” and truly believing it

Asche Line Studies

subject in a line of confederates trusts group’s perception of a line’s length even if they are wrong

Informational Social Influence

Conforming to group standards to be “correct”, Often lack knowledge and look for guidance, used in ambiguous situations

Normative Social Influence

Conforming to group standards to “fit in”, Fearing rejection by group, go along despite contradictory evidence

Compliance

suggestion without power differential, no explicit negative outcomes

Obedience

order from authority figure/someone with power over you

Descriptive norm example

average tip is 20%, what everyone else is doing

injunctive norm example

only tip 10%, based on personal experiences and thinking

Deindividuation

A psychological process that occurs when self-awareness is replaced by a social role or group identity, resulting in the loss of individuality.