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What is teh difference between e-commerce and m-commerce?
ā³ E-commerce- the buying and selling of goods on the internet
ā³ M-commerce- the buying and selling of goods online through a mobile device
Why is e-commerce and m-commerce becoming more important?
ā³ Internet is always growing
ā³ More people have access to the to internet
ā³ Improvements in technolgy (more reliable)
ā³ Expected to be able to buy online
ā³ Increase in competition
What are the advanatges of e-commerce and m-commerce?
ā³ Wider market range (more potential customers)
ā³ Sales increase as itās easier to buy online
ā³ Saves money on paper (product information ext)
ā³ Phone sales people are redundant (no longer needed) so less employees needed (save money)
ā³ Very successful shops get to close (earn money from selling property + staff)
ā³ Locate in more remote areas (far from city centres) where wages tend to be lower
ā³ Firms that only sell products/services online get to lower their prices compared to high street shops (money saved)
What are the negative impacts of e-commerce and m-commerce?
ā³ Expensive
ā³ Time-consuming
ā³ Special equiment may be need to bought and installed
ā³ App designer needed (have to be paid)
ā³ Staff may need to be trained to use equipment so that they can provide good customer service
ā³ Persuading may need to be used (some people like physically seeing it so that itās 100% the exact )
ā³ Customers want low prices while getting free delivery and returns
ā³ Easier to comapre prices so they need to work harder to persuade customers
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