Last of the comm notes

Impression Formation and CMC

How one presents themselves to others through their online persona
Strategic to accomplish goals
Impacts employment

CMC and Nonverbal Communication

Cues filtered out
- Reductions in nonverbal cues lead to impersonal

Social Presence Theory

Fewer number of cue systems (nonverbal comm) = less warmth and involvement
"Presence"
- degree to which we perceive another as a real person
Individuals with higher levels of perceived social presence
- Have more rewarding online interpersonal interactions
- Perceive themselves as more competent communicators