2.5 Critical analysis and evaluation

critical analysis

ensures an in depth analysis of the elements of a design

product recalls

The withdrawal from sale by the manufacturer of a defective or contaminated item.

objective views

third party feedback about products not involved with the design or manufacture

United Kingdom accreditation service (UKAS)

responsible for checking and monitoring the work of agencies that certificate testing and inspection of products

Accredited

officially authorized or recognized; provided with credentials

CE Mark

A product safety standard of the European Union

BSI kitemark

indicates goods are of a high quality standard in terms of performance and safety

awarded by the British standards institution

market research

independently executed inquiries relating to products and their use by consumers

focus groups

market research activity utilising the views of a particular demographic group

demographic groups

a specific category of the population

conformity

reaching appropriate standards to obtain certification