Technology and Livelihood Education 10

Sequence of Food Service

Food and Beverage Services: the process of preparing, presenting, and serving of food and beverages to the customers.

The Five Stages of the Basic Sequence of Service

  • Meet, Seat and Greet
  • Taking the order
  • Serving the order
  • Bill out
  • Farewell

5 Ways to Deliver Excellent Customer Service at Your Restaurant

  • Do it right from the start
    • Speak appropriately
    • Etiquette matters
  • Do not make them wait
  • Fix problems immediately
    • Listen intently to their problem
    • Own the mistake.
    • Stay calm
    • Try to negotiate a solution
    • Always empathize, don’t blame.
    • Apologize
    • Solve the problem quickly.
  • Use customer comment cards.
  • Incorporate Technology

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Types of F and B Services

  • On Premise: Food is delivered where it is prepared.
  • Off Premise or Outdoor Catering: includes partial cooking, preparation, and service at customer’s premises. Away from F&B Services providers’ base.

Types of F and B Services Operations

  • Commercial: The primary business.
    • Ex: Hotels, restaurants, lounges, bars.
  • Non Commercial: Secondary businesses in alliance with the main business.
    • Ex. Hospitals, hostels, prisons.
  • Catering: The business of providing foods and beverage service to the people at a remote location.
  • Quick Service Restaurants: the food is prepared, purchased and generally consumed quickly.
    • Ex: Fast food chains
  • Full-Service Restaurants: The food and beverages menu is wide and the customer’s expectation are high.

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F AND B SERVICES CYCLE

Product Cycle in F&B Service

  • Purchasing Product: The purchaser is responsible for purchasing a product.
  • Receiving the Product: The receiver receives the products from the supplier.
  • Storing and Issuing the Product: store men carry out the task of storing received supply and issuing it to respective departments.
  • Preparing and Presenting an F&B Product: includes preparation of various food items and fresh beverages.
  • Consuming the F&B Product: played by the guest

Structure of F&B Services Department

  • F&B Services personnel: responsible to create the exact experiences the guests wish for.
  • Food & Beverage Service Manager: Ensures profit margin, plans menu for various service, purchases material and equipment.
  • Assistant Food and Beverages Service Manager: aware of and tuned to all the work the F&B Services Manager performs.
  • Restaurant Manager: looks after the overall functioning of a restaurant
    • Managing functions in the dining room
    • Ordering material
    • Stock-taking
    • Supervising, training, grooming, evaluating the subordinates.
    • Preparing reports of staff and sales.
    • Managing budgets
    • Handling daily sales.
  • Room Service Manager
    • Selecting, training, encouraging, and evaluating all junior employees.
    • Ensuring that cultural values and core standards are met
    • Controlling labor expenses
    • Handling guest
      complaints.
    • Providing special
      complaints
  • Banquet Manager
    • Setting service standard.
    • Forecasting and allocating budgets.
    • Achieving F&B sales
    • Controlling tableware and equipment.
    • Handling decorations and complaints
  • Food Safety Supervisor: trained to recognize and prevent risks associated with food handling in an F&B Services business.
  • F&B Ancillary Departments: relies upon the support of the following departments:
    • Kitchen Stewarding Department: ensures cleanliness, preparedness, and orderliness in the commercial kitchen.
    • Dishwashing Department: Provides clean
      and dry supply of tableware and restaurant
      service.
    • Laundry Department: outsourced laundry services for timely supply of dry-cleaned and wrinkleless linen

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What should F and B staff must have?

  • Appearance: creates the first impression on the guests.
  • Attentiveness: paying sincere attention to details.
  • Body Language: A very positive, energetic, and friendly gestures.
  • Effective Communication: talking with coworkers and guests. It can bring truly enhanced experience to the guests.
  • Punctuality: needs to know the value of time while serving the guests. Helps to keep the service workflow smooth.
  • Honesty and Integrity: two core values in any well-brought-up person.

TYPES OF SERVICES

  • Table Service: waiter offers them water and menu cards.
    • English or Family Service: waiter brings
      food on platters. Common in specialty
      restaurants where customers spend more
      time on premise.
    • American or Plate Service: served the guest’s plate in the kitchen itself in predetermined portion. Food plates are brought to the guests
  • French Service: very personalized and private service. Taken in platters and casseroles and is kept on the table of guests near their plates.
    • Cart French Service: Prepared and
      assembled at tableside. Offered for small
      groups of VIPs
    • Banquet French Service: prepared in the kitchen.
  • Gueridon Service: partially cooked food from the kitchen is taken to the Gueridon trolly for cooking it completely. Waiter needs to perform the role of cook partially and needs to be dexterous.
  • Silver Service: The food is presented on silver platters and casseroles. Set with sterling silverware.
  • Russian Service: Identical to Cart french. Servers place the food on the platters and serve it from the left side.
  • Assisted Service: the guests enter the dining area, collect their plates, and go to buffet counters and help themselves.
  • Buffet Service: the guests get plates from the stack and goes to buffet counter where food is kept in large casseroles and platters with burners.
    • Sit-down buffet: tables are arranged with crockery and cutlery where guests can sit and eat.
  • Self Service: The guests enter the dining area and select food items. The guest are required to take their own plates to the table and eat.
  • Cafeteria Service: a quick service.
  • Single Point Service: the guest orders, pays for his order and gets served all at a single point.
    • Food Court: Array of autonomous counters at which the customers can order, eat, or buy from several different counters.
  • Kiosks: the customer enters the choice and amount of money physically and the machine dispenses.
  • Take Away: Customer orders from a single counter and consumes it off the premises.
  • Vending: automatic machine installed in industrial canteens, shopping centers, airports.
  • Special Service: provides food and beverages at the places which are not mean for food and beverages.
    • Grill Room Service: various vegetables and
      meats are displayed for a better view and
      choices. Guest take a seat and is served
      cooked food with accompaniments,
    • Tray Service: Method of service of whole
      or part of a meal on tray.
    • Trolley/Gueridon Service: Food is cooked,
      finished or presented to the guest at a table
      from a moveable trolley.
    • Home Delivery: delivered to customer’s
      home or place of work.
    • Lounge Service: Service of variety of food and beverages in lounge area.

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