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Qualitative Research
An exploratory and inductive research method used to gain insight into psychological phenomena.
Naturalistic Observation
Observations of naturally occurring behavior in a natural setting to document individual experiences.
Participant Observation
A research method where the researcher is part of what is being observed.
Non-Participant Observation
A research method where the researcher is separate from what is being observed.
Covert Observation
A type of observation in which participants do not know they are being observed.
Overt Observation
A type of observation in which participants are aware they are being observed.
Time Sampling
A method of data collection where behavior is sampled according to a predetermined time frame.
Event Sampling
A method of observing specific behavioral categories without a set timing schedule.
Types of Interviews
Includes structured, semi-structured, unstructured/narrative, and focus group interviews.
Case Study
A collection of methods used for an in-depth investigation into a specific individual or small group with unique conditions.
Structured Interview
An interview format using a set of standardized questions that researchers do not deviate from.
Semi-Structured Interview
An interview format combining pre-prepared questions with the flexibility to explore other areas.
Unstructured Interview
An interview with no pre-prepared questions, allowing participants to share freely.
Focus Group
A small group discussion on a topic, guided by a researcher who allows open dialogue.
Triangulation
Combining both qualitative and quantitative methods and data in research.